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        <title>A Top 30 Stream of NEWS Press Releases (in MP3 format) via PRWeb</title>
        <link>http://prwebpodcast.com</link>
        <description>A Top 30 Stream of NEWS Press Releases (in MP3 format) via PRWeb</description>
        <managingEditor>podEditor@emediawire.com (PRWeb)</managingEditor>
        <webMaster>podMaster@emediawire.com</webMaster>
        <pubDate>Sat, 17 May 2008 11:01:23 -0700</pubDate>
        <category>NEWS</category>
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        <itunes:subtitle>A Top 30 Stream of NEWS Press Releases (in MP3 format) via PRWeb</itunes:subtitle>
        <itunes:summary>A Top 30 Stream of NEWS Press Releases (in MP3 format) via PRWeb</itunes:summary>
        <itunes:owner>
          <itunes:email>podEditor@emediawire.com</itunes:email>
          <itunes:name>PR Web</itunes:name>
        </itunes:owner>
        <itunes:author>PRWeb</itunes:author>
        <itunes:category text="NEWS" />
        <itunes:explicit>no</itunes:explicit>
        <itunes:image href="http://www.prwebpodcast.com/prwebpodcast.jpg" />
<item>
                        <title>Leading Financial Services Company Standardizes 42 Separate Companies And Subsidiaries on NetSuite OneWorld</title>
                        <link>http://www.prweb.com/releases/netsuite/services/prweb937924.htm</link>
                        <comments>http://www.prweb.com/releases/netsuite/services/prweb937924.htm</comments>
                        <description>NetSuite Inc. announces announced that Seabury Group, the leading provider of consulting, investment banking, and restructuring services to the aviation and aerospace industries, has selected NetSuite OneWorld to integrate its business operations across 42 separate companies and subsidiaries. [PRWeb May 14, 2008]</description>
                        <guid>http://www.prweb.com/releases/netsuite/services/prweb937924.htm</guid>
                        <pubDate>Mon, 12 May 2008 17:49:57 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/937924/Leading_Financial_Services_Company_Standardizes_Separate_Companies_And_Subsidiaries_on_NetSuite_OneWorld.mp3"
                                length="3454457" type="audio/mpeg" />
                        <content:encoded><![CDATA[San Mateo, Calif. and New York, N.Y. (PRWEB) May 14, 2008 -- NetSuite Inc. (NYSE: N), a leading vendor of on-demand, integrated business management software suites that provide Accounting/ERP (Enterprise Resource Planning), CRM (Customer Relationship Management) and Ecommerce software for small and medium-sized businesses and divisions of large companies, announced that Seabury Group, the leading provider of consulting, investment banking, and restructuring services to the aviation and aerospace industries, has selected NetSuite OneWorld to integrate its business operations across 42 separate companies and subsidiaries. Seabury Group will use NetSuite OneWorld to manage a myriad of back-office and front-office processes, including sales and opportunity tracking, <a href="http://www.netsuite.com/portal/industries/services/services-automation.shtml" onclick="linkClick( this.href );"  target="_blank" title="professional services automation">professional services automation</a>, <a href="http://www.netsuite.com/portal/industries/services/ps/pro_accounting.shtml" onclick="linkClick( this.href );"  target="_blank" title="project accounting">project accounting</a>, <a href="http://www.netsuite.com/portal/products/netsuite/timebilling.shtml" onclick="linkClick( this.href );"  target="_blank" title="time management">time management</a>, HR management, analysis, reporting, multi-location and <a href="http://www.netsuite.com/portal/products/oneworld/global-accounting-erp.shtml" onclick="linkClick( this.href );"  target="_blank" title="multicurrency accounting">multicurrency accounting</a> management.

Since its inception as a specialized investment banking and advisory company 12 years ago, Seabury Group has grown its financial <a href="http://www.netsuite.com/portal/industries/services.shtml" onclick="linkClick( this.href );"  target="_blank" title="services company">services company</a> rapidly. In addition to being the world&#039;s leading airline restructuring firm, the company engages in strategic consulting, financial consulting, investment banking, structured finance, airline planning, labor negotiation, and a variety of aircraft technical services. In all, Seabury Group now represents the combined efforts of more than three-dozen operating companies, and with that growth and complexity came significant operational challenges.  

To reduce the complexity of managing a multi-company operation, Seabury turned to NetSuite to leverage a more complete services industry software suite. The integrated, multi-location, multicurrency accounting capabilities will make it easy for the financial services holding company to roll up the 42 different companies and subsidiaries which comprise the group into the U.S.-based parent.  These capabilities are not available on most mid-market software packages and would require very significant expenditure of time, money, and other resources to provide them on conventional, on-premise ERP systems like Microsoft Dynamics Great Plains and SAP. 

NetSuite&#039;s professional services automation, project accounting and time management functionality can save time and increase productivity over other silo applications. Working with NetSuite Professional Services, Seabury is implementing project accounting management controls and time management analysis tools which will enable it to track the real-time status of each of its client engagements, including complete activity costing going back to the initial prospecting engagement. The improved project accounting and time management controls promises to eliminate Seabury&#039;s invoicing lag, putting the company months ahead of the curve on business generation and... To read the press release in full goto http://www.prweb.com/releases/netsuite/services/prweb937924.htm]]></content:encoded>
                        <itunes:author>Mei Li</itunes:author>
                        <itunes:subtitle>Leading Financial Services Company Standardizes 42 Separate Companies And Subsidiaries on NetSuite OneWorld</itunes:subtitle>
                        <itunes:summary><![CDATA[San Mateo, Calif. and New York, N.Y. (PRWEB) May 14, 2008 -- NetSuite Inc. (NYSE: N), a leading vendor of on-demand, integrated business management software suites that provide Accounting/ERP (Enterprise Resource Planning), CRM (Customer Relationship Management) and Ecommerce software for small and medium-sized businesses and divisions of large companies, announced that Seabury Group, the leading provider of consulting, investment banking, and restructuring services to the aviation and aerospace industries, has selected NetSuite OneWorld to integrate its business operations across 42 separate companies and subsidiaries. Seabury Group will use NetSuite OneWorld to manage a myriad of back-office and front-office processes, including sales and opportunity tracking, <a href="http://www.netsuite.com/portal/industries/services/services-automation.shtml" onclick="linkClick( this.href );"  target="_blank" title="professional services automation">professional services automation</a>, <a href="http://www.netsuite.com/portal/industries/services/ps/pro_accounting.shtml" onclick="linkClick( this.href );"  target="_blank" title="project accounting">project accounting</a>, <a href="http://www.netsuite.com/portal/products/netsuite/timebilling.shtml" onclick="linkClick( this.href );"  target="_blank" title="time management">time management</a>, HR management, analysis, reporting, multi-location and <a href="http://www.netsuite.com/portal/products/oneworld/global-accounting-erp.shtml" onclick="linkClick( this.href );"  target="_blank" title="multicurrency accounting">multicurrency accounting</a> management.

Since its inception as a specialized investment banking and advisory company 12 years ago, Seabury Group has grown its financial <a href="http://www.netsuite.com/portal/industries/services.shtml" onclick="linkClick( this.href );"  target="_blank" title="services company">services company</a> rapidly. In addition to being the world&#039;s leading airline restructuring firm, the company engages in strategic consulting, financial consulting, investment banking, structured finance, airline planning, labor negotiation, and a variety of aircraft technical services. In all, Seabury Group now represents the combined efforts of more than three-dozen operating companies, and with that growth and complexity came significant operational challenges.  

To reduce the complexity of managing a multi-company operation, Seabury turned to NetSuite to leverage a more complete services industry software suite. The integrated, multi-location, multicurrency accounting capabilities will make it easy for the financial services holding company to roll up the 42 different companies and subsidiaries which comprise the group into the U.S.-based parent.  These capabilities are not available on most mid-market software packages and would require very significant expenditure of time, money, and other resources to provide them on conventional, on-premise ERP systems like Microsoft Dynamics Great Plains and SAP. 

NetSuite&#039;s professional services automation, project accounting and time management functionality can save time and increase productivity over other silo applications. Working with NetSuite Professional Services, Seabury is implementing project accounting management controls and time management analysis tools which will enable it to track the real-time status of each of its client engagements, including complete activity costing going back to the initial prospecting engagement. The improved project accounting and time management controls promises to eliminate Seabury&#039;s invoicing lag, putting the company months ahead of the curve on business generation and... To read the press release in full goto http://www.prweb.com/releases/netsuite/services/prweb937924.htm]]></itunes:summary>

                        <itunes:category text="Business" /><itunes:category text="Business">
        <itunes:category text=" Business News" />
          </itunes:category><itunes:category text="Technology" /><itunes:category text="Technology">
        <itunes:category text=" Software How-To" />
          </itunes:category>

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>Oregon Author&#039;s Fantasy Series Wins Multiple Awards </title>
                        <link>http://www.prweb.com/releases/fantasy/books/prweb850064.htm</link>
                        <comments>http://www.prweb.com/releases/fantasy/books/prweb850064.htm</comments>
                        <description>Strong Celtic women and video game influenced fantasy are a winning combination. [PRWeb May 7, 2008]</description>
                        <guid>http://www.prweb.com/releases/fantasy/books/prweb850064.htm</guid>
                        <pubDate>Mon, 12 May 2008 15:44:37 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/850064/Oregon_Author_s_Fantasy_Series_Wins_Multiple_Awards_.mp3"
                                length="9860637" type="audio/mpeg" />
                        <content:encoded><![CDATA[Port Orford, OR (PRWEB) May 7, 2008 -- Oregon fantasy author and video game advocate <a href="http://www.ancientmirrors.com/author.html" onclick="linkClick( this.href );"  target="_blank" title="Jayel Gibson">Jayel Gibson</a>  is joining the entertainment trend that promotes a new era of fantasy from an uncompromisingly feminine point of view, and it seems to be working. The first two books of her &quot;Ancient Mirrors&quot; series, Dragon Queen and The Wrekening, have received USA Book News &#039;2007 Best Books&#039; Finalist Awards, and the third book, Damselflies, reached #1 and remained on Amazon&#039;s Top 100 Celtic Mythology Bestseller List for seven weeks. Quondam (May 2008) is the 2008 National Indie Excellence fantasy and science fiction award winner.



Gibson was driven to create this platform for fearless females in her <a href="http://www.ancientmirrors.com/books.html" onclick="linkClick( this.href );"  target="_blank" title="Ancient Mirrors fantasy series">Ancient Mirrors fantasy series</a> because of her own past frustrations with the genre, as well as from her experience with online role-play gaming. She is not alone in the female gaming phenomenon. A recent study by the Entertainment Software Association indicates that 42 percent of on-line gamers are female.

&quot;There is no shortage of negative publicity for the video game industry,&quot; says Gibson, a former grade school teacher and supporter of gaming as an educational tool. &quot;It&#039;s time the truth was shared by those who actually play games, study the positive effects, and understand their use as an educational tool.&quot; A two time &#039;Teacher of the Year&#039; recipient in southern California&#039;s Escondido Union School District, Gibson excels at using innovative technology strategies in education. 

Women drive the storylines and hold positions of power in Gibson&#039;s novels. Gibson says she draws the inspiration for these independent women from inside herself as well as other women she knows. &quot;Each of us has personal demons,&quot; says Gibson on the motivations behind Cwen, her most popular protagonist. &quot;It is only through the unselfish act of helping others that we can defeat them.&quot;

In addition to her novels, Gibson is the creator of the popular writers&#039; workshop &quot;From Brainstorm to Book and Beyond,&quot; and teaches community interest writing for Southwestern Oregon Community College. She is an expert on video gaming in education and the Celtic mythos. Her numerous non-fiction articles,include topics ranging from her experiences living and traveling with exotic pets to dating tips for chic geeks. She is also the moderator of Fealms of Fantasy  magazine&#039;s online book club.

Upcoming appearances include Oregon Mensa&#039;s regional gathering in Portland, OR (May 2-4) and BookExpo America in Los Angeles (May 29-June 1). For full 2008 event schedule details, visit <a href="http://www.ancientmirrors.com" onclick="linkClick( this.href );"  target="_blank" title="Tales Touched by Magick">Tales Touched by Magick</a>.

To schedule an interview or event with Jayel Gibson, or to request a review copy of Quondam please contact Shelby Sledge, Publicist at (512) 478-2028 ext. 227.

###]]></content:encoded>
                        <itunes:author>Shelby Sledge, Publicist</itunes:author>
                        <itunes:subtitle>Oregon Author&#039;s Fantasy Series Wins Multiple Awards </itunes:subtitle>
                        <itunes:summary><![CDATA[Port Orford, OR (PRWEB) May 7, 2008 -- Oregon fantasy author and video game advocate <a href="http://www.ancientmirrors.com/author.html" onclick="linkClick( this.href );"  target="_blank" title="Jayel Gibson">Jayel Gibson</a>  is joining the entertainment trend that promotes a new era of fantasy from an uncompromisingly feminine point of view, and it seems to be working. The first two books of her &quot;Ancient Mirrors&quot; series, Dragon Queen and The Wrekening, have received USA Book News &#039;2007 Best Books&#039; Finalist Awards, and the third book, Damselflies, reached #1 and remained on Amazon&#039;s Top 100 Celtic Mythology Bestseller List for seven weeks. Quondam (May 2008) is the 2008 National Indie Excellence fantasy and science fiction award winner.



Gibson was driven to create this platform for fearless females in her <a href="http://www.ancientmirrors.com/books.html" onclick="linkClick( this.href );"  target="_blank" title="Ancient Mirrors fantasy series">Ancient Mirrors fantasy series</a> because of her own past frustrations with the genre, as well as from her experience with online role-play gaming. She is not alone in the female gaming phenomenon. A recent study by the Entertainment Software Association indicates that 42 percent of on-line gamers are female.

&quot;There is no shortage of negative publicity for the video game industry,&quot; says Gibson, a former grade school teacher and supporter of gaming as an educational tool. &quot;It&#039;s time the truth was shared by those who actually play games, study the positive effects, and understand their use as an educational tool.&quot; A two time &#039;Teacher of the Year&#039; recipient in southern California&#039;s Escondido Union School District, Gibson excels at using innovative technology strategies in education. 

Women drive the storylines and hold positions of power in Gibson&#039;s novels. Gibson says she draws the inspiration for these independent women from inside herself as well as other women she knows. &quot;Each of us has personal demons,&quot; says Gibson on the motivations behind Cwen, her most popular protagonist. &quot;It is only through the unselfish act of helping others that we can defeat them.&quot;

In addition to her novels, Gibson is the creator of the popular writers&#039; workshop &quot;From Brainstorm to Book and Beyond,&quot; and teaches community interest writing for Southwestern Oregon Community College. She is an expert on video gaming in education and the Celtic mythos. Her numerous non-fiction articles,include topics ranging from her experiences living and traveling with exotic pets to dating tips for chic geeks. She is also the moderator of Fealms of Fantasy  magazine&#039;s online book club.

Upcoming appearances include Oregon Mensa&#039;s regional gathering in Portland, OR (May 2-4) and BookExpo America in Los Angeles (May 29-June 1). For full 2008 event schedule details, visit <a href="http://www.ancientmirrors.com" onclick="linkClick( this.href );"  target="_blank" title="Tales Touched by Magick">Tales Touched by Magick</a>.

To schedule an interview or event with Jayel Gibson, or to request a review copy of Quondam please contact Shelby Sledge, Publicist at (512) 478-2028 ext. 227.

###]]></itunes:summary>

                        <itunes:category text="Arts" /><itunes:category text="Arts">
        <itunes:category text=" Literature" />
          </itunes:category>

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>Media Update: REITs Continue Outperformance vs. Broader Market with Strong April Returns</title>
                        <link>http://www.prweb.com/releases/NAREIT/real_estate_investment/prweb925374.htm</link>
                        <comments>http://www.prweb.com/releases/NAREIT/real_estate_investment/prweb925374.htm</comments>
                        <description>Buoyed by its second-consecutive month of outperformance, the FTSE NAREIT All REIT Index has soundly outperformed other major market benchmarks so far in 2008, according to the National Association of Real Estate Investment Trusts (NAREIT). [PRWeb May 13, 2008]</description>
                        <guid>http://www.prweb.com/releases/NAREIT/real_estate_investment/prweb925374.htm</guid>
                        <pubDate>Mon, 12 May 2008 12:12:57 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/925374/Media_Update_REITs_Continue_Outperformance_vs_Broader_Market_with_Strong_April_Returns.mp3"
                                length="5542757" type="audio/mpeg" />
                        <content:encoded><![CDATA[Washington, D.C. (PRWEB) May 13, 2008 --  Buoyed by its second-consecutive month of outperformance, the FTSE NAREIT All REIT Index has soundly outperformed other major market benchmarks so far in 2008, according to the <a href="http://www.nareit.com" onclick="linkClick( this.href );"  target="_blank" title="National Association of Real Estate Investment Trusts">National Association of Real Estate Investment Trusts</a> (NAREIT). Consider the following points:


* Through the first four months of 2008, the FTSE NAREIT All REIT Index was up 5.6 percent, while the FTSE NAREIT Equity REIT Index was up 7.34 percent, as other market benchmarks remained in negative territory to start the year (the Dow Jones Industrials down 3.35 percent, the S&#38;P 500 down 5.03 percent, the Russell 2000 down 6.12 percent, and the NASDAQ Composite down 9.03 percent).
* For the year, Self-Storage (up 23. 83 percent), Apartments (up 14.87 percent) and Shopping Centers (up 10.14 percent) remained the industry&#8217;s top-performing sectors.

Income producing real estate is a natural inflation hedge, and REITs provide investors with all of the inflation hedging benefits of the commercial real estate asset class.
* The U.S. inflation rate averaged 4 percent on an annualized basis over the past six months ended April 30, up 60 percent from the 2.5 percent rate for the prior six-month period.
* Increasing inflation favors REIT shares, which provide stronger inflation hedging benefits than TIPS with less volatility than commodities. See charts attached.

Finally, 2,000 of the real estate investment industry&#8217;s leading professionals will be at REITWeek: NAREIT&#8217;s 2008 Investor Forum. Reserve your media credentials today for the industry&#8217;s premier opportunity to engage leading executives and investors, June 4-6 at the Waldorf=Astoria Hotel in New York City.
* More than 130 companies will deliver individual company presentations at this year&#8217;s event, while session topics will include global markets and investments, establishing value, assessing and assuming risk, and capital market alternatives.
* Visit <a href="http://www.nareit.com/meetings/REITweek08/index.cfm" onclick="linkClick( this.href );"  target="_blank">www.nareit.com/meetings/REITweek08/index.cfm</a> for more information.

The National Association of Real Estate Investment Trusts (NAREIT) is the representative voice for U.S. REITs and publicly traded real estate companies worldwide. Members are real estate investment trusts (REITs) and other businesses that own, operate and finance income-producing real estate, as well as those firms and individuals who advise, study and service those businesses. Visit our Web sites at <a href="http://www.nareit.com" onclick="linkClick( this.href );"  target="_blank">www.nareit.com</a> and <a href="http://www.investinreits.com" onclick="linkClick( this.href );"  target="_blank">www.investinreits.com</a>.

NAREIT does not intend this press release to be a solicitation related to any particular company, nor does it intend to provide investment, legal or tax advice. Investors should consult with their own investment, legal or tax advisers regarding the appropriateness of investing in any of the securities or investment strategies discussed in this publication. Nothing herein should be construed to be an endorsement by NAREIT of any specific company or products or as an offer to sell or a solicitation to buy any security or other financial instrument or to participate in any trading strategy. NAREIT expressly disclaims any liability for the accuracy, timeliness or completeness of data in this publication. Unless otherwise indicated, all data are derived... To read the press release in full goto http://www.prweb.com/releases/NAREIT/real_estate_investment/prweb925374.htm]]></content:encoded>
                        <itunes:author>Matt Bechard</itunes:author>
                        <itunes:subtitle>Media Update: REITs Continue Outperformance vs. Broader Market with Strong April Returns</itunes:subtitle>
                        <itunes:summary><![CDATA[Washington, D.C. (PRWEB) May 13, 2008 --  Buoyed by its second-consecutive month of outperformance, the FTSE NAREIT All REIT Index has soundly outperformed other major market benchmarks so far in 2008, according to the <a href="http://www.nareit.com" onclick="linkClick( this.href );"  target="_blank" title="National Association of Real Estate Investment Trusts">National Association of Real Estate Investment Trusts</a> (NAREIT). Consider the following points:


* Through the first four months of 2008, the FTSE NAREIT All REIT Index was up 5.6 percent, while the FTSE NAREIT Equity REIT Index was up 7.34 percent, as other market benchmarks remained in negative territory to start the year (the Dow Jones Industrials down 3.35 percent, the S&#38;P 500 down 5.03 percent, the Russell 2000 down 6.12 percent, and the NASDAQ Composite down 9.03 percent).
* For the year, Self-Storage (up 23. 83 percent), Apartments (up 14.87 percent) and Shopping Centers (up 10.14 percent) remained the industry&#8217;s top-performing sectors.

Income producing real estate is a natural inflation hedge, and REITs provide investors with all of the inflation hedging benefits of the commercial real estate asset class.
* The U.S. inflation rate averaged 4 percent on an annualized basis over the past six months ended April 30, up 60 percent from the 2.5 percent rate for the prior six-month period.
* Increasing inflation favors REIT shares, which provide stronger inflation hedging benefits than TIPS with less volatility than commodities. See charts attached.

Finally, 2,000 of the real estate investment industry&#8217;s leading professionals will be at REITWeek: NAREIT&#8217;s 2008 Investor Forum. Reserve your media credentials today for the industry&#8217;s premier opportunity to engage leading executives and investors, June 4-6 at the Waldorf=Astoria Hotel in New York City.
* More than 130 companies will deliver individual company presentations at this year&#8217;s event, while session topics will include global markets and investments, establishing value, assessing and assuming risk, and capital market alternatives.
* Visit <a href="http://www.nareit.com/meetings/REITweek08/index.cfm" onclick="linkClick( this.href );"  target="_blank">www.nareit.com/meetings/REITweek08/index.cfm</a> for more information.

The National Association of Real Estate Investment Trusts (NAREIT) is the representative voice for U.S. REITs and publicly traded real estate companies worldwide. Members are real estate investment trusts (REITs) and other businesses that own, operate and finance income-producing real estate, as well as those firms and individuals who advise, study and service those businesses. Visit our Web sites at <a href="http://www.nareit.com" onclick="linkClick( this.href );"  target="_blank">www.nareit.com</a> and <a href="http://www.investinreits.com" onclick="linkClick( this.href );"  target="_blank">www.investinreits.com</a>.

NAREIT does not intend this press release to be a solicitation related to any particular company, nor does it intend to provide investment, legal or tax advice. Investors should consult with their own investment, legal or tax advisers regarding the appropriateness of investing in any of the securities or investment strategies discussed in this publication. Nothing herein should be construed to be an endorsement by NAREIT of any specific company or products or as an offer to sell or a solicitation to buy any security or other financial instrument or to participate in any trading strategy. NAREIT expressly disclaims any liability for the accuracy, timeliness or completeness of data in this publication. Unless otherwise indicated, all data are derived... To read the press release in full goto http://www.prweb.com/releases/NAREIT/real_estate_investment/prweb925374.htm]]></itunes:summary>

                        <itunes:category text="Business" /><itunes:category text="Business">
        <itunes:category text=" Investing" />
          </itunes:category>

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>Using Facebook to Solve a College&#039;s Tricky Media Challenge </title>
                        <link>http://www.prweb.com/releases/MediaLogic/Facebook/prweb923324.htm</link>
                        <comments>http://www.prweb.com/releases/MediaLogic/Facebook/prweb923324.htm</comments>
                        <description>Facebook is the hottest social networking site of the moment among teenagers making it a prime target for savvy higher education marketers who want to reach high school students earlier in the college decision process. But first they have to understand the &#039;Facebook Rules&#039; if they want to appeal to Facebook users. To learn more about the &#039;Facebook Rules&#039; -- <a href="http://www.mlinc.com/facebook" onclick="linkClick( this.href );"  target="_blank" title="Fresh Look at Facebook">Fresh Look at Facebook</a> is now available for download at <a href="http://www.mlinc.com/facebook" onclick="linkClick( this.href );"  target="_blank">www.mlinc.com/facebook</a>. [PRWeb May 13, 2008]</description>
                        <guid>http://www.prweb.com/releases/MediaLogic/Facebook/prweb923324.htm</guid>
                        <pubDate>Thu, 08 May 2008 14:52:31 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/923324/Using_Facebook_to_Solve_a_College_s_Tricky_Media_Challenge_.mp3"
                                length="5825284" type="audio/mpeg" />
                        <content:encoded><![CDATA[Albany, NY (Vocus) May 15, 2008 -- As the competition to attract incoming students grows fiercer, colleges and universities need to find ways to reach high school students earlier in the college decision process. One enticing method is to break into what is perhaps the hottest teenage community in existence: Facebook. But as leading marketing firm Media Logic discovered, there are certain &quot;Facebook Rules&quot; marketers must follow if they want to appeal to Facebook users and engage fresh prospects.



<a href="http://www.mlinc.com/facebook" onclick="linkClick( this.href );"  target="_blank" title="Fresh Look at Facebook">Fresh Look at Facebook</a>, an in-depth case study profiling how Media Logic helped one college enter the ultimate teen hangout to solve a tricky media challenge, is now available for download at <a href="http://www.mlinc.com/facebook" onclick="linkClick( this.href );"  target="_blank">www.mlinc.com/facebook</a>. The case study offers valuable insight for marketers who are considering using social networking sites as an underground and affordable marketing tool, and provides suggestions on how to ensure a successful marketing campaign.

&quot;Because Facebook is an organically grown community, marketers must recognize the importance of authenticity in this space,&quot; says Media Logic VP/Senior Creative Director Jim Sciancalepore. &quot;If Facebook users detect any hint that you&#039;re using the site for marketing purposes, you&#039;ll lose them. Our solution was to give students a new way to connect with our client, and the results have been extremely positive.&quot;

Click <a href="http://prwebpodcast.com/releases/pod923324.htm" onclick="linkClick( this.href );"  target="_blank" title="here">here</a> to listen to a podcast featuring Jim Sciancalepore as he discusses how to incorporate Facebook into your higher education marketing efforts.

What are the &#039;Facebook Rules&#039;? Download the Case Study to Find Out
To learn how Facebook was leveraged to tackle Media Logic&#039;s client&#039;s challenge, download Media Logic&#039;s free, three-page case study Fresh Look at Facebook at <a href="http://www.mlinc.com/facebook" onclick="linkClick( this.href );"  target="_blank">www.mlinc.com/facebook</a>. 

As you plan for upcoming student recruitment marketing efforts, Media Logic encourages you to take the agency for a test drive. Go to <a href="http://www.mlinc.com/testdrive" onclick="linkClick( this.href );"  target="_blank">www.mlinc.com/testdrive</a> and tell us about your college or university&#039;s specific situation. We&#039;ll provide you with a top-line list of strategic recommendations for your institution.

About Media Logic:
Media Logic is a strategic marketing and communications firm specializing in brand development, revenue generation, marketing planning and integrated communications. Founded in 1984, Media Logic is headquartered in Albany, NY with a West Coast office in Oakland, CA. With annual capitalized billings in excess of $63 million, the agency provides marketing services for a wide range of industries. Higher education clients include: Binghamton University, Hofstra University, Excelsior College, Monmouth University, State University of New York College at Plattsburgh, the Johnson School at Cornell University, and Purchase College. Media Logic is ranked by Advertising Age as one of the nation&#039;s top 250 advertising agencies. Visit <a href="http://www.mlinc.com" onclick="linkClick( this.href );"  target="_blank">www.mlinc.com</a> for more information. 

# # #]]></content:encoded>
                        <itunes:author>Renee Hewitt</itunes:author>
                        <itunes:subtitle>Using Facebook to Solve a College&#039;s Tricky Media Challenge </itunes:subtitle>
                        <itunes:summary><![CDATA[Albany, NY (Vocus) May 15, 2008 -- As the competition to attract incoming students grows fiercer, colleges and universities need to find ways to reach high school students earlier in the college decision process. One enticing method is to break into what is perhaps the hottest teenage community in existence: Facebook. But as leading marketing firm Media Logic discovered, there are certain &quot;Facebook Rules&quot; marketers must follow if they want to appeal to Facebook users and engage fresh prospects.



<a href="http://www.mlinc.com/facebook" onclick="linkClick( this.href );"  target="_blank" title="Fresh Look at Facebook">Fresh Look at Facebook</a>, an in-depth case study profiling how Media Logic helped one college enter the ultimate teen hangout to solve a tricky media challenge, is now available for download at <a href="http://www.mlinc.com/facebook" onclick="linkClick( this.href );"  target="_blank">www.mlinc.com/facebook</a>. The case study offers valuable insight for marketers who are considering using social networking sites as an underground and affordable marketing tool, and provides suggestions on how to ensure a successful marketing campaign.

&quot;Because Facebook is an organically grown community, marketers must recognize the importance of authenticity in this space,&quot; says Media Logic VP/Senior Creative Director Jim Sciancalepore. &quot;If Facebook users detect any hint that you&#039;re using the site for marketing purposes, you&#039;ll lose them. Our solution was to give students a new way to connect with our client, and the results have been extremely positive.&quot;

Click <a href="http://prwebpodcast.com/releases/pod923324.htm" onclick="linkClick( this.href );"  target="_blank" title="here">here</a> to listen to a podcast featuring Jim Sciancalepore as he discusses how to incorporate Facebook into your higher education marketing efforts.

What are the &#039;Facebook Rules&#039;? Download the Case Study to Find Out
To learn how Facebook was leveraged to tackle Media Logic&#039;s client&#039;s challenge, download Media Logic&#039;s free, three-page case study Fresh Look at Facebook at <a href="http://www.mlinc.com/facebook" onclick="linkClick( this.href );"  target="_blank">www.mlinc.com/facebook</a>. 

As you plan for upcoming student recruitment marketing efforts, Media Logic encourages you to take the agency for a test drive. Go to <a href="http://www.mlinc.com/testdrive" onclick="linkClick( this.href );"  target="_blank">www.mlinc.com/testdrive</a> and tell us about your college or university&#039;s specific situation. We&#039;ll provide you with a top-line list of strategic recommendations for your institution.

About Media Logic:
Media Logic is a strategic marketing and communications firm specializing in brand development, revenue generation, marketing planning and integrated communications. Founded in 1984, Media Logic is headquartered in Albany, NY with a West Coast office in Oakland, CA. With annual capitalized billings in excess of $63 million, the agency provides marketing services for a wide range of industries. Higher education clients include: Binghamton University, Hofstra University, Excelsior College, Monmouth University, State University of New York College at Plattsburgh, the Johnson School at Cornell University, and Purchase College. Media Logic is ranked by Advertising Age as one of the nation&#039;s top 250 advertising agencies. Visit <a href="http://www.mlinc.com" onclick="linkClick( this.href );"  target="_blank">www.mlinc.com</a> for more information. 

# # #]]></itunes:summary>

                        <itunes:category text="Business" /><itunes:category text="Business">
        <itunes:category text=" Management &amp; Marketing" />
          </itunes:category><itunes:category text="Education" /><itunes:category text="Education">
        <itunes:category text=" Higher Education" />
          </itunes:category><itunes:category text="Technology" />

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>Northcentral University Adds Business, Corporate and Campus Security Specialization </title>
                        <link>http://www.prweb.com/releases/NCU/New-Degree-Specialization/prweb919864.htm</link>
                        <comments>http://www.prweb.com/releases/NCU/New-Degree-Specialization/prweb919864.htm</comments>
                        <description>NCU Meets Growing Need to Educate Government, Law Enforcement and Security Professionals in New Preventative Measures [PRWeb May 12, 2008]</description>
                        <guid>http://www.prweb.com/releases/NCU/New-Degree-Specialization/prweb919864.htm</guid>
                        <pubDate>Wed, 07 May 2008 16:58:04 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/919864/Northcentral_University_Adds_Business_Corporate_and_Campus_Security_Specialization_.mp3"
                                length="7882586" type="audio/mpeg" />
                        <content:encoded><![CDATA[Prescott Valley, AZ (PRWEB) May 12, 2008 - Northcentral University (<a href="http://www.ncu.edu" onclick="linkClick( this.href );"  target="_blank">www.ncu.edu</a>), an innovator in 100% online higher education, announced the introduction of its newest master&#039;s and doctoral business degree specialization, <a href="http://www.ncu.edu/academics/courses.aspx?degree_program_code=PHD-BA&#38;dp_version_id=8&#38;dpro_section_main_id=325" onclick="linkClick( this.href );"  target="_blank" title="Business, Corporate and Campus Security">Business, Corporate and Campus Security</a>.



&quot;The news today is filled with stories&#8230;of both physical and cyber-attacks on businesses and campuses,&quot; stated Dr. Clinton Gardner, president of Northcentral University. &quot;We have developed a comprehensive, 100% online higher education specialization designed to help improve <a href="http://www.ncu.edu/about/partners/partners-law_enforcement.aspx" onclick="linkClick( this.href );"  target="_blank" title="law enforcement and security">law enforcement and security</a> performance through education.&quot;  

Northcentral University is the only 100% online higher education university to offer undergraduate, master&#039;s, and doctoral degrees in business with a specialization in <a href="http://www.ncu.edu/academics/cags/business_cags_homeland_security.aspx" onclick="linkClick( this.href );"  target="_blank" title="Homeland Security">Homeland Security</a>.

With a greater need than ever for a disciplined approach to corporate infrastructure security and facility protection, the Business, Corporate, and Campus Security curriculum explores the unique vulnerabilities that can be exploited against corporate installations and commercial and college campuses, in the context of prevention, response and incident management.

Northcentral University focuses on the needs of law enforcement and security professionals and has established partnerships with the FBI National Academy Associates (FBI NAA), Fraternal Order of Police (FOP), International Association of Women Police (IAWP), and other industry associations. Tuition scholarships are available for government, law enforcement and security professionals. Contact NCU at <a href="http://www.ncu.edu" onclick="linkClick( this.href );"  target="_blank">www.ncu.edu</a> or 866-776-0331 for more information.

About Northcentral University
Founded in 1996 and headquartered in Prescott Valley, Arizona, Northcentral University (<a href="http://www.NCU.edu" onclick="linkClick( this.href );"  target="_blank">www.NCU.edu</a>) is a private, 100% online higher education institution serving students worldwide. NCU offers bachelor&#039;s, master&#039;s, and doctoral degrees as well as certificates of advanced graduate studies in business and technology management, education, and psychology. NCU focuses on customizing academic programs to each student&#039;s personal and professional interests, and NCU faculty provide one-on-one guidance to ensure academic success. 

NCU is regionally accredited by The Higher Learning Commission of the North Central Association of Colleges and Schools, and the School of Business and Technology Management is accredited by the Association of Collegiate Business Schools and Programs (ACBSP). For more information about all Northcentral University&#039;s degree and certificate programs, visit <a href="http://www.NCU.edu" onclick="linkClick( this.href );"  target="_blank">www.NCU.edu</a> or call toll free 866-776-0331.

###]]></content:encoded>
                        <itunes:author>CHUCK JARRELL</itunes:author>
                        <itunes:subtitle>Northcentral University Adds Business, Corporate and Campus Security Specialization </itunes:subtitle>
                        <itunes:summary><![CDATA[Prescott Valley, AZ (PRWEB) May 12, 2008 - Northcentral University (<a href="http://www.ncu.edu" onclick="linkClick( this.href );"  target="_blank">www.ncu.edu</a>), an innovator in 100% online higher education, announced the introduction of its newest master&#039;s and doctoral business degree specialization, <a href="http://www.ncu.edu/academics/courses.aspx?degree_program_code=PHD-BA&#38;dp_version_id=8&#38;dpro_section_main_id=325" onclick="linkClick( this.href );"  target="_blank" title="Business, Corporate and Campus Security">Business, Corporate and Campus Security</a>.



&quot;The news today is filled with stories&#8230;of both physical and cyber-attacks on businesses and campuses,&quot; stated Dr. Clinton Gardner, president of Northcentral University. &quot;We have developed a comprehensive, 100% online higher education specialization designed to help improve <a href="http://www.ncu.edu/about/partners/partners-law_enforcement.aspx" onclick="linkClick( this.href );"  target="_blank" title="law enforcement and security">law enforcement and security</a> performance through education.&quot;  

Northcentral University is the only 100% online higher education university to offer undergraduate, master&#039;s, and doctoral degrees in business with a specialization in <a href="http://www.ncu.edu/academics/cags/business_cags_homeland_security.aspx" onclick="linkClick( this.href );"  target="_blank" title="Homeland Security">Homeland Security</a>.

With a greater need than ever for a disciplined approach to corporate infrastructure security and facility protection, the Business, Corporate, and Campus Security curriculum explores the unique vulnerabilities that can be exploited against corporate installations and commercial and college campuses, in the context of prevention, response and incident management.

Northcentral University focuses on the needs of law enforcement and security professionals and has established partnerships with the FBI National Academy Associates (FBI NAA), Fraternal Order of Police (FOP), International Association of Women Police (IAWP), and other industry associations. Tuition scholarships are available for government, law enforcement and security professionals. Contact NCU at <a href="http://www.ncu.edu" onclick="linkClick( this.href );"  target="_blank">www.ncu.edu</a> or 866-776-0331 for more information.

About Northcentral University
Founded in 1996 and headquartered in Prescott Valley, Arizona, Northcentral University (<a href="http://www.NCU.edu" onclick="linkClick( this.href );"  target="_blank">www.NCU.edu</a>) is a private, 100% online higher education institution serving students worldwide. NCU offers bachelor&#039;s, master&#039;s, and doctoral degrees as well as certificates of advanced graduate studies in business and technology management, education, and psychology. NCU focuses on customizing academic programs to each student&#039;s personal and professional interests, and NCU faculty provide one-on-one guidance to ensure academic success. 

NCU is regionally accredited by The Higher Learning Commission of the North Central Association of Colleges and Schools, and the School of Business and Technology Management is accredited by the Association of Collegiate Business Schools and Programs (ACBSP). For more information about all Northcentral University&#039;s degree and certificate programs, visit <a href="http://www.NCU.edu" onclick="linkClick( this.href );"  target="_blank">www.NCU.edu</a> or call toll free 866-776-0331.

###]]></itunes:summary>

                        <itunes:category text="Business" /><itunes:category text="Business">
        <itunes:category text=" Careers" />
          </itunes:category><itunes:category text="Education" /><itunes:category text="Education">
        <itunes:category text=" Higher Education" />
          </itunes:category><itunes:category text="Health">
        <itunes:category text=" Self-Help" />
          </itunes:category><itunes:category text="Technology" /><itunes:category text="Technology">
        <itunes:category text=" Tech News" />
          </itunes:category>

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>BridgeStreet Worldwide Voted &quot;Best Serviced Apartment Company 2008&quot;</title>
                        <link>http://www.prweb.com/releases/2007/12/prweb575896.htm</link>
                        <comments>http://www.prweb.com/releases/2007/12/prweb575896.htm</comments>
                        <description>BridgeStreet Worldwide has received the Diamond Award for &#8220;Best Serviced Apartment Company 2008&#8221; at the <a href="http://www.businesstravelawards.com/" onclick="linkClick( this.href );"  target="_blank" title="Buying Business Travel Awards Ceremony">Buying Business Travel Awards Ceremony</a> held at the Hurlingham Club, London on Thursday 6th December 2007. [PRWeb Dec 11, 2007]</description>
                        <guid>http://www.prweb.com/releases/2007/12/prweb575896.htm</guid>
                        <pubDate>Tue, 06 May 2008 15:08:39 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/575896/BridgeStreet_Worldwide_Voted_quot_Best_Serviced_Apartment_Company_quot_.mp3"
                                length="4940312" type="audio/mpeg" />
                        <content:encoded><![CDATA[London, UK (Vocus) December 11, 2007 -- BridgeStreet Worldwide has received the Diamond Award for &#8220;Best Serviced Apartment Company 2008&#8221; at the <a href="http://www.businesstravelawards.com/" onclick="linkClick( this.href );"  target="_blank" title="Buying Business Travel Awards Ceremony">Buying Business Travel Awards Ceremony</a> held at the Hurlingham Club, London on Thursday 6th December 2007.



The Awards are seen as among the most valued and respected of all the accolades, representing the views of the industry&#039;s most important customers -- those who are responsible for securing the best service and value from suppliers. 

<a href="http://www.bridgestreet.co.uk/Home.htm" onclick="linkClick( this.href );"  target="_blank" title="BridgeStreet Worldwide">BridgeStreet Worldwide</a> was nominated by a panel of experts, comprising of top buyers representing companies and organisations of all sizes, and a team of leading business travel journalists. Readers of the magazine then had an opportunity to vote, both via the magazine and online.

&#8220;The Diamond Award is a significant achievement for BridgeStreet Worldwide,&quot; said Stephen Hanton, managing director EMEA and chief operating officer of BridgeStreet Worldwide.  &#8220;It is an honour to receive this recognition from the Travel Industry in this relatively new segment. <a href="http://www.bridgestreet.co.uk/serviced_apartments/Why_Serviced_Apartments.htm" onclick="linkClick( this.href );"  target="_blank" title="Serviced apartments">Serviced apartments</a> are now being considered as a viable alternative for transient extended stay travellers in addition to our more traditional markets of relocation, project management and graduate recruitment&#8221;

BridgeStreet Worldwide is the largest serviced apartment provider in the U.K., providing contemporary furnished apartments in key areas of London, Manchester, Heathrow, Leeds and Birmingham with further growth throughout Europe planned for 2008. &#8220;As we have expanded our selection of serviced apartments we have maintained a rigorous approach towards client satisfaction and the highest levels of service which continue to attract business travelers,&#8221; adds Hanton.

BridgeStreet Worldwide continues to drive its passion for quality by supporting the <a href="http://www.abtn.co.uk/Standards_set_for_serviced_apartments" onclick="linkClick( this.href );"  target="_blank" title="Visit Britain Grading system">Visit Britain Grading system</a> and were recently featured at their annual Stakeholder meeting on the 5th of December 2007. &#8220;Our goal is to ensure that all our managed properties are graded within the first year of implementation,&#8221; notes Jo Layton, vice president sales and marketing for BridgeStreet&#8217;s EMEA region. &#8220;We want to meet, maintain and exceed where possible the consistent standards set by a trusted and respected external body&#8221; 

Buying Business Travel is the U.K.&#039;s leading travel business publication serving travel and meeting buyers, decision-makers and arrangers. 

BridgeStreet Worldwide is a leading international provider of corporate housing. BridgeStreet and its Global Alliance Program offer over 15,000 serviced apartments located throughout the United States and 50 cities internationally. An award winner both in the U.S. and Europe, BridgeStreet properties meet uncompromising standards of quality, comfort and service. For more information about the company or to learn more about how BridgeStreet is Making Serviced Apartments Easy, visit <a href="http://www.bridgestreet.co.uk" onclick="linkClick( this.href );"  target="_blank">www.bridgestreet.co.uk</a> or call +44 (0) 20 7792 2222. 

Contact:
Omar Hadjel
+44 (0) 20 7313 2824

###]]></content:encoded>
                        <itunes:author>Omar Hadjel</itunes:author>
                        <itunes:subtitle>BridgeStreet Worldwide Voted &quot;Best Serviced Apartment Company 2008&quot;</itunes:subtitle>
                        <itunes:summary><![CDATA[London, UK (Vocus) December 11, 2007 -- BridgeStreet Worldwide has received the Diamond Award for &#8220;Best Serviced Apartment Company 2008&#8221; at the <a href="http://www.businesstravelawards.com/" onclick="linkClick( this.href );"  target="_blank" title="Buying Business Travel Awards Ceremony">Buying Business Travel Awards Ceremony</a> held at the Hurlingham Club, London on Thursday 6th December 2007.



The Awards are seen as among the most valued and respected of all the accolades, representing the views of the industry&#039;s most important customers -- those who are responsible for securing the best service and value from suppliers. 

<a href="http://www.bridgestreet.co.uk/Home.htm" onclick="linkClick( this.href );"  target="_blank" title="BridgeStreet Worldwide">BridgeStreet Worldwide</a> was nominated by a panel of experts, comprising of top buyers representing companies and organisations of all sizes, and a team of leading business travel journalists. Readers of the magazine then had an opportunity to vote, both via the magazine and online.

&#8220;The Diamond Award is a significant achievement for BridgeStreet Worldwide,&quot; said Stephen Hanton, managing director EMEA and chief operating officer of BridgeStreet Worldwide.  &#8220;It is an honour to receive this recognition from the Travel Industry in this relatively new segment. <a href="http://www.bridgestreet.co.uk/serviced_apartments/Why_Serviced_Apartments.htm" onclick="linkClick( this.href );"  target="_blank" title="Serviced apartments">Serviced apartments</a> are now being considered as a viable alternative for transient extended stay travellers in addition to our more traditional markets of relocation, project management and graduate recruitment&#8221;

BridgeStreet Worldwide is the largest serviced apartment provider in the U.K., providing contemporary furnished apartments in key areas of London, Manchester, Heathrow, Leeds and Birmingham with further growth throughout Europe planned for 2008. &#8220;As we have expanded our selection of serviced apartments we have maintained a rigorous approach towards client satisfaction and the highest levels of service which continue to attract business travelers,&#8221; adds Hanton.

BridgeStreet Worldwide continues to drive its passion for quality by supporting the <a href="http://www.abtn.co.uk/Standards_set_for_serviced_apartments" onclick="linkClick( this.href );"  target="_blank" title="Visit Britain Grading system">Visit Britain Grading system</a> and were recently featured at their annual Stakeholder meeting on the 5th of December 2007. &#8220;Our goal is to ensure that all our managed properties are graded within the first year of implementation,&#8221; notes Jo Layton, vice president sales and marketing for BridgeStreet&#8217;s EMEA region. &#8220;We want to meet, maintain and exceed where possible the consistent standards set by a trusted and respected external body&#8221; 

Buying Business Travel is the U.K.&#039;s leading travel business publication serving travel and meeting buyers, decision-makers and arrangers. 

BridgeStreet Worldwide is a leading international provider of corporate housing. BridgeStreet and its Global Alliance Program offer over 15,000 serviced apartments located throughout the United States and 50 cities internationally. An award winner both in the U.S. and Europe, BridgeStreet properties meet uncompromising standards of quality, comfort and service. For more information about the company or to learn more about how BridgeStreet is Making Serviced Apartments Easy, visit <a href="http://www.bridgestreet.co.uk" onclick="linkClick( this.href );"  target="_blank">www.bridgestreet.co.uk</a> or call +44 (0) 20 7792 2222. 

Contact:
Omar Hadjel
+44 (0) 20 7313 2824

###]]></itunes:summary>

                        <itunes:category text="Business" /><itunes:category text="Business">
        <itunes:category text=" Investing" />
          </itunes:category><itunes:category text="Business">
        <itunes:category text=" Management &amp; Marketing" />
          </itunes:category><itunes:category text="Society &amp; Culture" /><itunes:category text="Society &amp; Culture">
        <itunes:category text=" Places &amp; Travel" />
          </itunes:category>

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>National Non-Profit, EyeCare America, Announces its First Ever &#039;EyeRide for Sight&#039;</title>
                        <link>http://www.prweb.com/releases/EyeCare_America/EyeRide_for_Sight/prweb906834.htm</link>
                        <comments>http://www.prweb.com/releases/EyeCare_America/EyeRide_for_Sight/prweb906834.htm</comments>
                        <description>U.S. Transcontinental Bike Ride to Raise Awareness about Eye Disease and Free Eye Exams and Raise Funds for Blindness Prevention Programs. [PRWeb May 7, 2008]</description>
                        <guid>http://www.prweb.com/releases/EyeCare_America/EyeRide_for_Sight/prweb906834.htm</guid>
                        <pubDate>Mon, 05 May 2008 16:58:23 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/906834/National_Non_Profit_EyeCare_America_Announces_its_First_Ever_EyeRide_for_Sight_.mp3"
                                length="4880282" type="audio/mpeg" />
                        <content:encoded><![CDATA[San Francisco, CA (PRWEB) May 7, 2008 -- <a href="http://www.eyecareamerica.org" onclick="linkClick( this.href );"  target="_blank" title="EyeCare America">EyeCare America</a>, a public service program of the Foundation of the American Academy of Ophthalmology, today announced that six cyclists will embark on a transcontinental bike ride in order to educate the public about eye disease, encourage the public to utilize EyeCare America&#8217;s free eye care programs and raise funds to support the organization&#8217;s efforts to save sight. A $25 donation will allow EyeCare America to provide free medical eye care to someone in need within the U.S.  To make a donation to <a href="http://www.eyecareamerica.org/eyeride.cfm" onclick="linkClick( this.href );"  target="_blank" title="EyeRide for Sight">EyeRide for Sight</a>, log on to <a href="http://www.eyecareamerica.org" onclick="linkClick( this.href );"  target="_blank">www.eyecareamerica.org</a> and click on the &#8220;EyeRide for Sight&#8221; logo.  



The California-based organization recently received a letter of support for the bike ride from the Office of Governor Arnold Schwarzenegger, which will begin at EyeCare America&#8217;s headquarters in San Francisco on May 7, 2008 and finish at the American Academy of Ophthalmology&#8217;s Washington, D.C. office in late July. The ride is also supported and endorsed by the California Academy of Eye Physicians and Surgeons.

&quot;EyeCare America is one of the largest public service programs in the U.S. to offer access to medical eye care at no cost. Our mission is to put an end to preventable blindness. As such, we are always looking for new ways to tell people about our programs and connect those at risk of eye disease with our services,&quot; said Richard P. Mills, MD, ophthalmologist and Chair of EyeCare America.  &quot;When our board member, Tony McClellan, approached us to let us know that his son was looking for a worthy cause to support during his scheduled transcontinental bike ride, we thought that it would be a great partnership. Through the EyeRide for Sight, we hope to get the message out to medically underserved communities that EyeCare America can help save their sight.&quot;

The EyeRide for Sight cycling team, led by Tom McClellan of Gloucestershire, South West England, is made up of six cyclists from the United Kingdom including McClellan, Alex Galvin, Ben Hodge, Ben Leigh, Oliver Lombard and Fred Mahon.  The team will ride approximately 3,000 mile across the United States over the course of two months to raise awareness about eye disease and EyeCare America&#8217;s services.  

&quot;We are excited to work with EyeCare America in order to help raise awareness about eye disease and preventable blindness,&quot; said Tom McClellan, lead cyclist for EyeRide for Sight.  &quot;We hope that our bike ride across the United States will allow EyeCare America to help even more people save their sight.&quot;

For more than 20 years, EyeCare America has provided free eye health educational materials and access to medical eye care at no out-of-pocket cost, for those who qualify.  For information and to determine eligibility, the public can call 800-222-EYES (3937) tool-free, 24 hours a day, 7 days a week, 365 days a year.

To support the ride, EyeCare America has launched a new microsite <a href="http://www.eyecareamerica.org/eyeride.cfm" onclick="linkClick( this.href );"  target="_blank">www.eyecareamerica.org/eyeride.cfm</a> where the public can learn about the cyclists through videos, photos and weekly blog updates and follow their path as they journey across the United States using an interactive map.  

Visitors to the site... To read the press release in full goto http://www.prweb.com/releases/EyeCare_America/EyeRide_for_Sight/prweb906834.htm]]></content:encoded>
                        <itunes:author>Lauren Vance</itunes:author>
                        <itunes:subtitle>National Non-Profit, EyeCare America, Announces its First Ever &#039;EyeRide for Sight&#039;</itunes:subtitle>
                        <itunes:summary><![CDATA[San Francisco, CA (PRWEB) May 7, 2008 -- <a href="http://www.eyecareamerica.org" onclick="linkClick( this.href );"  target="_blank" title="EyeCare America">EyeCare America</a>, a public service program of the Foundation of the American Academy of Ophthalmology, today announced that six cyclists will embark on a transcontinental bike ride in order to educate the public about eye disease, encourage the public to utilize EyeCare America&#8217;s free eye care programs and raise funds to support the organization&#8217;s efforts to save sight. A $25 donation will allow EyeCare America to provide free medical eye care to someone in need within the U.S.  To make a donation to <a href="http://www.eyecareamerica.org/eyeride.cfm" onclick="linkClick( this.href );"  target="_blank" title="EyeRide for Sight">EyeRide for Sight</a>, log on to <a href="http://www.eyecareamerica.org" onclick="linkClick( this.href );"  target="_blank">www.eyecareamerica.org</a> and click on the &#8220;EyeRide for Sight&#8221; logo.  



The California-based organization recently received a letter of support for the bike ride from the Office of Governor Arnold Schwarzenegger, which will begin at EyeCare America&#8217;s headquarters in San Francisco on May 7, 2008 and finish at the American Academy of Ophthalmology&#8217;s Washington, D.C. office in late July. The ride is also supported and endorsed by the California Academy of Eye Physicians and Surgeons.

&quot;EyeCare America is one of the largest public service programs in the U.S. to offer access to medical eye care at no cost. Our mission is to put an end to preventable blindness. As such, we are always looking for new ways to tell people about our programs and connect those at risk of eye disease with our services,&quot; said Richard P. Mills, MD, ophthalmologist and Chair of EyeCare America.  &quot;When our board member, Tony McClellan, approached us to let us know that his son was looking for a worthy cause to support during his scheduled transcontinental bike ride, we thought that it would be a great partnership. Through the EyeRide for Sight, we hope to get the message out to medically underserved communities that EyeCare America can help save their sight.&quot;

The EyeRide for Sight cycling team, led by Tom McClellan of Gloucestershire, South West England, is made up of six cyclists from the United Kingdom including McClellan, Alex Galvin, Ben Hodge, Ben Leigh, Oliver Lombard and Fred Mahon.  The team will ride approximately 3,000 mile across the United States over the course of two months to raise awareness about eye disease and EyeCare America&#8217;s services.  

&quot;We are excited to work with EyeCare America in order to help raise awareness about eye disease and preventable blindness,&quot; said Tom McClellan, lead cyclist for EyeRide for Sight.  &quot;We hope that our bike ride across the United States will allow EyeCare America to help even more people save their sight.&quot;

For more than 20 years, EyeCare America has provided free eye health educational materials and access to medical eye care at no out-of-pocket cost, for those who qualify.  For information and to determine eligibility, the public can call 800-222-EYES (3937) tool-free, 24 hours a day, 7 days a week, 365 days a year.

To support the ride, EyeCare America has launched a new microsite <a href="http://www.eyecareamerica.org/eyeride.cfm" onclick="linkClick( this.href );"  target="_blank">www.eyecareamerica.org/eyeride.cfm</a> where the public can learn about the cyclists through videos, photos and weekly blog updates and follow their path as they journey across the United States using an interactive map.  

Visitors to the site... To read the press release in full goto http://www.prweb.com/releases/EyeCare_America/EyeRide_for_Sight/prweb906834.htm]]></itunes:summary>

                        <itunes:category text="Business" /><itunes:category text="Government &amp; Organizations" /><itunes:category text="Government &amp; Organizations">
        <itunes:category text=" Non-Profit" />
          </itunes:category><itunes:category text="Health" /><itunes:category text="Health">
        <itunes:category text=" Fitness &amp; Nutrition" />
          </itunes:category><itunes:category text="News &amp; Politics" /><itunes:category text="Sports &amp; Recreation" />

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>Barwinners Releases California Bar Prep Podcast</title>
                        <link>http://www.prweb.com/releases/2008_Barwinners/4_itunes_podcast/prweb872584.htm</link>
                        <comments>http://www.prweb.com/releases/2008_Barwinners/4_itunes_podcast/prweb872584.htm</comments>
                        <description>Seven audio Podcasts published for free on the Seven Secrets needed to pass the California Bar. [PRWeb May 13, 2008]</description>
                        <guid>http://www.prweb.com/releases/2008_Barwinners/4_itunes_podcast/prweb872584.htm</guid>
                        <pubDate>Mon, 05 May 2008 08:28:15 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/872584/Barwinners_Releases_California_Bar_Prep_Podcast.mp3"
                                length="5450123" type="audio/mpeg" />
                        <content:encoded><![CDATA[Santa Monica, CA (PRWEB) May 13, 2008 -- Shari Karney, founder of Barwinners, is releasing free to law students and law firms with first year associates, the top seven secrets to passing the California Bar via free audio Podcasts from the Apple iTunes store.



Shari Karney founded Barwinners 26 years ago and has a wealth of experience in helping law students pass the California Bar. Now she is giving it away for free on the Apple iTunes store. 

According to Shari Karney, Barwinners founder, &quot;With the rise of digital literacy and internet access every law student has an iPod, iPhone or laptop which can easily connect to the Apple iTunes store.  I realized there is a large group of law students and first year associates who are unable to attend our Barwinner&#039;s Bar prep courses. I wanted everyone of them to pass the California Bar. So I researched what worked best in the last 26 years of teaching bar prep courses. This wealth of information grew into the Seven Secrets Podcasts.&quot;

The Seven Secrets Podcasts are designed to help anyone seeking a California bar card focus on what is really needed to pass the bar, said Karney. These podcasts will give anyone, whether they have taken a bar prep course or not, the extra edge needed to pass the California Bar, she added.

The Barwinners podcasts cover topics and secrets including &quot;Fail Safe Study Schedule,&quot; &quot;The Bullet Proof Study Method,&quot; &quot;Writing the 1-3 Minute Passing Essay,&quot; &quot;MBE Master Methods,&quot; &quot;Memorization Tips &#38; Tricks,&quot; &quot;Reducing Test Anxiety,&quot; &quot;BAR Test Day&quot; and more.

Anyone can subscribe to &quot;Shari&#039;s Seven Secrets to Passing the California Bar&quot; using the free iTunes software for Microsoft Windows or OS X from Apple. Just go to the iTunes store and search on &quot;Barwinners,&quot; then subscribe to the &quot;Barwinners&quot; podcast stream to have each weekly podcast automatically downloaded for use on your iPod, iPhone, or computer.   These podcasts are not a replacement for any bar prep course including Barwinners. Instead, they are a valuable and free Bar prep course supplement.

About Barwinners and Shari Karney, ESQ.
Barwinners has 26 years experience with one of the highest Bar Exam pass rates -- 94% first-time takers, 87% repeaters. Shari Karney works with a team of talented professors, former Bar Exam graders, Multi-State pros, and tutors. You can find more about Shari and Barwinners on a variety of web and social networking sites including, FaceBook (Shari Karney), <a href="http://www.linkedin.com/in/sharikarney" onclick="linkClick( this.href );"  target="_blank" title="Linkedin.com">Linkedin.com</a> (Shari Karney), <a href="http://barwinners.com" onclick="linkClick( this.href );"  target="_blank" title="barwinners.com">barwinners.com</a> and now on the <a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=278180737" onclick="linkClick( this.href );"  target="_blank" title="Barwinners in iTunes">Apple iTunes Store</a> (Search for Barwinners).

###]]></content:encoded>
                        <itunes:author>Shari Karney</itunes:author>
                        <itunes:subtitle>Barwinners Releases California Bar Prep Podcast</itunes:subtitle>
                        <itunes:summary><![CDATA[Santa Monica, CA (PRWEB) May 13, 2008 -- Shari Karney, founder of Barwinners, is releasing free to law students and law firms with first year associates, the top seven secrets to passing the California Bar via free audio Podcasts from the Apple iTunes store.



Shari Karney founded Barwinners 26 years ago and has a wealth of experience in helping law students pass the California Bar. Now she is giving it away for free on the Apple iTunes store. 

According to Shari Karney, Barwinners founder, &quot;With the rise of digital literacy and internet access every law student has an iPod, iPhone or laptop which can easily connect to the Apple iTunes store.  I realized there is a large group of law students and first year associates who are unable to attend our Barwinner&#039;s Bar prep courses. I wanted everyone of them to pass the California Bar. So I researched what worked best in the last 26 years of teaching bar prep courses. This wealth of information grew into the Seven Secrets Podcasts.&quot;

The Seven Secrets Podcasts are designed to help anyone seeking a California bar card focus on what is really needed to pass the bar, said Karney. These podcasts will give anyone, whether they have taken a bar prep course or not, the extra edge needed to pass the California Bar, she added.

The Barwinners podcasts cover topics and secrets including &quot;Fail Safe Study Schedule,&quot; &quot;The Bullet Proof Study Method,&quot; &quot;Writing the 1-3 Minute Passing Essay,&quot; &quot;MBE Master Methods,&quot; &quot;Memorization Tips &#38; Tricks,&quot; &quot;Reducing Test Anxiety,&quot; &quot;BAR Test Day&quot; and more.

Anyone can subscribe to &quot;Shari&#039;s Seven Secrets to Passing the California Bar&quot; using the free iTunes software for Microsoft Windows or OS X from Apple. Just go to the iTunes store and search on &quot;Barwinners,&quot; then subscribe to the &quot;Barwinners&quot; podcast stream to have each weekly podcast automatically downloaded for use on your iPod, iPhone, or computer.   These podcasts are not a replacement for any bar prep course including Barwinners. Instead, they are a valuable and free Bar prep course supplement.

About Barwinners and Shari Karney, ESQ.
Barwinners has 26 years experience with one of the highest Bar Exam pass rates -- 94% first-time takers, 87% repeaters. Shari Karney works with a team of talented professors, former Bar Exam graders, Multi-State pros, and tutors. You can find more about Shari and Barwinners on a variety of web and social networking sites including, FaceBook (Shari Karney), <a href="http://www.linkedin.com/in/sharikarney" onclick="linkClick( this.href );"  target="_blank" title="Linkedin.com">Linkedin.com</a> (Shari Karney), <a href="http://barwinners.com" onclick="linkClick( this.href );"  target="_blank" title="barwinners.com">barwinners.com</a> and now on the <a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=278180737" onclick="linkClick( this.href );"  target="_blank" title="Barwinners in iTunes">Apple iTunes Store</a> (Search for Barwinners).

###]]></itunes:summary>

                        <itunes:category text="Technology">
        <itunes:category text=" Tech News" />
          </itunes:category><itunes:category text="Technology" /><itunes:category text="News &amp; Politics" /><itunes:category text="Education">
        <itunes:category text=" Higher Education" />
          </itunes:category><itunes:category text="Education" /><itunes:category text="Business" />

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>No Need to Quit the Day Job to Become a Hollywood Film/TV Editor: Video Symphony Offers Night Editing Program </title>
                        <link>http://www.prweb.com/releases/2008/4/prweb896994.htm</link>
                        <comments>http://www.prweb.com/releases/2008/4/prweb896994.htm</comments>
                        <description>TV and film editing program is now offered during evenings and weekends at Video Symphony, in the heart of the Hollywood&#039;s entertainment industry. [PRWeb Apr 28, 2008]</description>
                        <guid>http://www.prweb.com/releases/2008/4/prweb896994.htm</guid>
                        <pubDate>Fri, 02 May 2008 15:07:12 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/896994/No_Need_to_Quit_the_Day_Job_to_Become_a_Hollywood_Film_TV_Editor_Video_Symphony_Offers_Night_Editing_Program_.mp3"
                                length="8528226" type="audio/mpeg" />
                        <content:encoded><![CDATA[Burbank, CA (PRWEB) April 28, 2008 -- There&#039;s no need to give up the day job while preparing for a Hollywood career as a professional film or TV editor. Video Symphony TV &#38; Film School (<a href="http://www.videosymphony.com" onclick="linkClick( this.href );"  target="_blank">www.videosymphony.com</a>) in Burbank now offers its Avid Professional Certificate Program as an 18-month series of evening and weekend classes and workshops, starting late June, 2008.

Designed to accommodate working professionals and students who have full-time day jobs, the Avid Professional Night Program includes 36 courses, plus hands-on practice time, and the same benefits provided in their popular 12-14-month daytime Avid Professional Program.

Video Symphony&#039;s president, Mike Flanagan, explained the decision to add the Avid Professional Night Program: &quot;We hear from so many career-changers and young people who are eager to become expert editors, but they need to keep the jobs they have. In response, we&#039;ve adapted our facility to accommodate their requests.&quot;

Initially, the Avid Professional Night Program classes will be conducted on Monday and Wednesday evenings, plus one weekend per month. The first evening sessions are scheduled to begin on June 30th, 2008. Early registration is recommended because there are limited seats available. Financial aid options are available to qualified students. 

&quot;It may take a little longer for night students to complete the program,&quot; Flanagan added, &quot;but they will be equally prepared to compete in the Hollywood job market when they graduate.&quot; 

Video Symphony also announced their new &quot;Pizza &#38; Post&quot; events, Tuesday evening get-togethers, open to the public, for students and film devotees interested in the professional adventures of notable directors and editors. Admission and pizza are free, but an RSVP is required. Call 818.557.7200 for the schedule. Video Symphony is located at 266 E. Magnolia Blvd. in downtown Burbank, CA. There&#039;s free indoor parking immediately behind the school. 

Video Symphony has pioneered digital media training for Hollywood-grade editors since 1994. Along with its signature Avid programs, the school also specializes in Pro Tools sound editing and mixing, and motion graphics/VFX programs. Avid Technology has rated Video Symphony as the &quot;#1 Avid Educational Center&quot; many consecutive years in a row. 

For more information and guidance, regarding the Avid Professional Night Program or classes, please call Video Symphony Admissions at 888.VS1.AVID or 818.557.7200. 

PRESS CONTACT:
Greg Dawson
Director of Marketing
Video Symphony TV &#38; Film School
818.557.7200 ext. 816
dawson@vs.edu
<a href="http://www.videosymphony.com" onclick="linkClick( this.href );"  target="_blank">http://www.videosymphony.com</a>

# # #]]></content:encoded>
                        <itunes:author>Greg Dawson</itunes:author>
                        <itunes:subtitle>No Need to Quit the Day Job to Become a Hollywood Film/TV Editor: Video Symphony Offers Night Editing Program </itunes:subtitle>
                        <itunes:summary><![CDATA[Burbank, CA (PRWEB) April 28, 2008 -- There&#039;s no need to give up the day job while preparing for a Hollywood career as a professional film or TV editor. Video Symphony TV &#38; Film School (<a href="http://www.videosymphony.com" onclick="linkClick( this.href );"  target="_blank">www.videosymphony.com</a>) in Burbank now offers its Avid Professional Certificate Program as an 18-month series of evening and weekend classes and workshops, starting late June, 2008.

Designed to accommodate working professionals and students who have full-time day jobs, the Avid Professional Night Program includes 36 courses, plus hands-on practice time, and the same benefits provided in their popular 12-14-month daytime Avid Professional Program.

Video Symphony&#039;s president, Mike Flanagan, explained the decision to add the Avid Professional Night Program: &quot;We hear from so many career-changers and young people who are eager to become expert editors, but they need to keep the jobs they have. In response, we&#039;ve adapted our facility to accommodate their requests.&quot;

Initially, the Avid Professional Night Program classes will be conducted on Monday and Wednesday evenings, plus one weekend per month. The first evening sessions are scheduled to begin on June 30th, 2008. Early registration is recommended because there are limited seats available. Financial aid options are available to qualified students. 

&quot;It may take a little longer for night students to complete the program,&quot; Flanagan added, &quot;but they will be equally prepared to compete in the Hollywood job market when they graduate.&quot; 

Video Symphony also announced their new &quot;Pizza &#38; Post&quot; events, Tuesday evening get-togethers, open to the public, for students and film devotees interested in the professional adventures of notable directors and editors. Admission and pizza are free, but an RSVP is required. Call 818.557.7200 for the schedule. Video Symphony is located at 266 E. Magnolia Blvd. in downtown Burbank, CA. There&#039;s free indoor parking immediately behind the school. 

Video Symphony has pioneered digital media training for Hollywood-grade editors since 1994. Along with its signature Avid programs, the school also specializes in Pro Tools sound editing and mixing, and motion graphics/VFX programs. Avid Technology has rated Video Symphony as the &quot;#1 Avid Educational Center&quot; many consecutive years in a row. 

For more information and guidance, regarding the Avid Professional Night Program or classes, please call Video Symphony Admissions at 888.VS1.AVID or 818.557.7200. 

PRESS CONTACT:
Greg Dawson
Director of Marketing
Video Symphony TV &#38; Film School
818.557.7200 ext. 816
dawson@vs.edu
<a href="http://www.videosymphony.com" onclick="linkClick( this.href );"  target="_blank">http://www.videosymphony.com</a>

# # #]]></itunes:summary>

                        <itunes:category text="Arts" /><itunes:category text="Business" /><itunes:category text="Education" /><itunes:category text="Education">
        <itunes:category text=" Higher Education" />
          </itunes:category><itunes:category text="Society &amp; Culture" /><itunes:category text="Technology" /><itunes:category text="Technology">
        <itunes:category text=" Tech News" />
          </itunes:category><itunes:category text="TV &amp; Film" />

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>Kenshoo Launches Kenshoo UK to Provide Technology Solutions for the European Paid Search Industry </title>
                        <link>http://www.prweb.com/releases/Kenshoo/SEM/prweb901454.htm</link>
                        <comments>http://www.prweb.com/releases/Kenshoo/SEM/prweb901454.htm</comments>
                        <description>Kenshoo Ltd, a SEM technology leader backed by Sequoia Capital and Arts Alliance has opened a subsidiary company in Europe to provide local support for its European clients. [PRWeb Apr 30, 2008]</description>
                        <guid>http://www.prweb.com/releases/Kenshoo/SEM/prweb901454.htm</guid>
                        <pubDate>Thu, 01 May 2008 17:20:04 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/901454/Kenshoo_Launches_Kenshoo_UK_to_Provide_Technology_Solutions_for_the_European_Paid_Search_Industry_.mp3"
                                length="3857702" type="audio/mpeg" />
                        <content:encoded><![CDATA[London, UK (PRWEB) April 30, 2008 -- Kenshoo Ltd, a Sequoia Capital and Arts Alliance backed company and the leading provider of Search Engine Marketing (SEM) <a href="http://kenshoo.com/kenshoo_search.asp#quality" onclick="linkClick( this.href );"  target="_blank" title="Quality Management">Quality Management</a>&#8482; technologies, announced today the establishment of Kenshoo UK. The subsidiary will manage Kenshoo&#039;s business and customer care in the United Kingdom and Europe, and will serve as its base of European operations to take advantage of the rapid growth in the European paid search advertising market. 



Kenshoo&#039;s flagship product, <a href="http://kenshoo.com/kenshoo_search.asp" onclick="linkClick( this.href );"  target="_blank" title="KENSHOO SEARCH">KENSHOO SEARCH</a>&#8482;, is a holistic end-to-end SEM platform, which automates the labor intensive processes of building and optimizing cross channel search campaigns. KENSHOO SEARCH&#8482; is based on the Quality Management&#8482; approach that recognizes a SEM campaign as a complex organism with interactive parameters. It is the only platform that optimizes across all the parameters automatically and simultaneously, thus maximizing quality score to make SEM campaigns simple and effective.

Mike Chowney, the former European CEO of NeoSearch@Ogilvy, has joined Kenshoo UK and will serve as the company&#039;s Managing Director. &quot;After seeing all existing SEM technologies on the market, I was thrilled by Kenshoo&#039;s refreshingly new approach of automation and advanced unique features that enable advertisers to enhance their paid search campaigns to a much greater level than that offered by competing technologies.  In addition, KENSHOO SEARCH&#8482; offers dramatic improvements in efficiency to agencies and clients alike, due to its clear and logical automation of almost all of the labor intensive processes involved in running effective paid search campaigns.&quot; says Chowney.

Brent Hoberman, founder of Lastminute.com and current Kenshoo advisory board member, was also enthusiastic about the UK launch.  &quot;I joined Kenshoo because this great team of professionals delivers end-to-end SEM Quality Management &#8482; technology. KENSHOO SEARCH&#8482; is a proven solution implemented with a wide variety of advertisers and agencies worldwide.  Based on my previous ventures, I can look back and see why Kenshoo is such a necessity with its time saving features.  Additionally, the Quality Management&#8482; maximizes each budget to give advertisers and agencies leverage over the competition, this is why I&#039;m sure that our European operation will be a great success.&quot; 

Yoav Izhar-Prato, CEO and co-founder of Kenshoo, adds:  &quot;From the start Kenshoo saw the UK and Europe as one of its key markets. This move was natural and shows our commitment to our partners and clients. With Mike and Brent at the helm - This cruise will certainly be well navigated and enjoyable!&quot; Kenshoo UK&#039;s office is located in central London.  Plans for a U.S. office are already underway according to Kenshoo&#039;s expansion strategy; the U.S. operation will open during Q2 of this year. 

About Kenshoo Ltd
Kenshoo (<a href="http://www.kenshoo.com" onclick="linkClick( this.href );"  target="_blank" title="Kenshoo Ltd."><a href="http://www.kenshoo.com" onclick="linkClick( this.href );"  target="_blank">http://www.kenshoo.com</a></a>) is a provider of end-to-end search marketing automated technology for advertisers and agencies worldwide. The company&#039;s flagship product KENSHOO SEARCH&#8482; provides automated Quality Management&#8482; for cross-platform search... To read the press release in full goto http://www.prweb.com/releases/Kenshoo/SEM/prweb901454.htm]]></content:encoded>
                        <itunes:author>Alon Sheafer</itunes:author>
                        <itunes:subtitle>Kenshoo Launches Kenshoo UK to Provide Technology Solutions for the European Paid Search Industry </itunes:subtitle>
                        <itunes:summary><![CDATA[London, UK (PRWEB) April 30, 2008 -- Kenshoo Ltd, a Sequoia Capital and Arts Alliance backed company and the leading provider of Search Engine Marketing (SEM) <a href="http://kenshoo.com/kenshoo_search.asp#quality" onclick="linkClick( this.href );"  target="_blank" title="Quality Management">Quality Management</a>&#8482; technologies, announced today the establishment of Kenshoo UK. The subsidiary will manage Kenshoo&#039;s business and customer care in the United Kingdom and Europe, and will serve as its base of European operations to take advantage of the rapid growth in the European paid search advertising market. 



Kenshoo&#039;s flagship product, <a href="http://kenshoo.com/kenshoo_search.asp" onclick="linkClick( this.href );"  target="_blank" title="KENSHOO SEARCH">KENSHOO SEARCH</a>&#8482;, is a holistic end-to-end SEM platform, which automates the labor intensive processes of building and optimizing cross channel search campaigns. KENSHOO SEARCH&#8482; is based on the Quality Management&#8482; approach that recognizes a SEM campaign as a complex organism with interactive parameters. It is the only platform that optimizes across all the parameters automatically and simultaneously, thus maximizing quality score to make SEM campaigns simple and effective.

Mike Chowney, the former European CEO of NeoSearch@Ogilvy, has joined Kenshoo UK and will serve as the company&#039;s Managing Director. &quot;After seeing all existing SEM technologies on the market, I was thrilled by Kenshoo&#039;s refreshingly new approach of automation and advanced unique features that enable advertisers to enhance their paid search campaigns to a much greater level than that offered by competing technologies.  In addition, KENSHOO SEARCH&#8482; offers dramatic improvements in efficiency to agencies and clients alike, due to its clear and logical automation of almost all of the labor intensive processes involved in running effective paid search campaigns.&quot; says Chowney.

Brent Hoberman, founder of Lastminute.com and current Kenshoo advisory board member, was also enthusiastic about the UK launch.  &quot;I joined Kenshoo because this great team of professionals delivers end-to-end SEM Quality Management &#8482; technology. KENSHOO SEARCH&#8482; is a proven solution implemented with a wide variety of advertisers and agencies worldwide.  Based on my previous ventures, I can look back and see why Kenshoo is such a necessity with its time saving features.  Additionally, the Quality Management&#8482; maximizes each budget to give advertisers and agencies leverage over the competition, this is why I&#039;m sure that our European operation will be a great success.&quot; 

Yoav Izhar-Prato, CEO and co-founder of Kenshoo, adds:  &quot;From the start Kenshoo saw the UK and Europe as one of its key markets. This move was natural and shows our commitment to our partners and clients. With Mike and Brent at the helm - This cruise will certainly be well navigated and enjoyable!&quot; Kenshoo UK&#039;s office is located in central London.  Plans for a U.S. office are already underway according to Kenshoo&#039;s expansion strategy; the U.S. operation will open during Q2 of this year. 

About Kenshoo Ltd
Kenshoo (<a href="http://www.kenshoo.com" onclick="linkClick( this.href );"  target="_blank" title="Kenshoo Ltd."><a href="http://www.kenshoo.com" onclick="linkClick( this.href );"  target="_blank">http://www.kenshoo.com</a></a>) is a provider of end-to-end search marketing automated technology for advertisers and agencies worldwide. The company&#039;s flagship product KENSHOO SEARCH&#8482; provides automated Quality Management&#8482; for cross-platform search... To read the press release in full goto http://www.prweb.com/releases/Kenshoo/SEM/prweb901454.htm]]></itunes:summary>

                        <itunes:category text="Business">
        <itunes:category text=" Management &amp; Marketing" />
          </itunes:category><itunes:category text="Technology" /><itunes:category text="Technology">
        <itunes:category text=" Tech News" />
          </itunes:category>

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>Bizzlr Brings Small Business to 183 Million Users on Social Networks </title>
                        <link>http://www.prweb.com/releases/Bizzlr/social_networks/prweb906074.htm</link>
                        <comments>http://www.prweb.com/releases/Bizzlr/social_networks/prweb906074.htm</comments>
                        <description>Revolutionary application enables SMEs to tap into major social networks. [PRWeb May 6, 2008]</description>
                        <guid>http://www.prweb.com/releases/Bizzlr/social_networks/prweb906074.htm</guid>
                        <pubDate>Thu, 01 May 2008 16:24:34 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/906074/Bizzlr_Brings_Small_Business_to_Million_Users_on_Social_Networks_.mp3"
                                length="3983592" type="audio/mpeg" />
                        <content:encoded><![CDATA[Atlanta, Georgia (PRWEB) May 6, 2008 -- <a href="http://www.bizzlr.com" onclick="linkClick( this.href );"  target="_blank" title="Bizzlr">Bizzlr</a> announced today it has officially launched its service on Facebook, MySpace and Hi5, with additional social networks Bebo, Linkedin, and Ning coming soon.  



Bizzlr is the first to provide SMEs a turn-key solution for engaging customers on <a href="http://bizzlr.com/Why_Social_Networks.php" onclick="linkClick( this.href );"  target="_blank" title="Social Network Stats">social networks</a>. For one low monthly fee, Bizzlr&#039;s patent pending technology puts businesses on all of the major social networks, and eliminates the need to create their own custom applications for social networks. 

There are more than 80,000 social networks on the Open Social platform, making it &quot;nearly impossible for small businesses to build a presence on every network,&quot; said <a href="http://bizzlr.com/About_Bizzlr.php" onclick="linkClick( this.href );"  target="_blank" title="About CEO Ken Gavranovic">Bizzlr CEO Ken Gavranovic</a>.  &quot;Bizzlr&#039;s turn-key solution enables them to outsource their social network presence so they can focus on their core business. Nearly 40% of SMEs don&#039;t have a website, and with Bizzlr they don&#039;t need one.  The application drives customers directly to their phone lines, email addresses or websites.&quot; 

According to Comscore, the top social networks now have 183 million users, including more than 70% of 15-to-34 year olds. &quot;It&#039;s clear that social networks, essentially digital extensions of the real world, are here to stay,&quot; says Gavranovic. &quot;What people want on the networks are applications beyond entertainment. Businesses, particularly SMEs, want users to engage in discussing and promoting their brand.  We believe Bizzlr is the first to successfully merge these desires, and in the process deliver real value to both the businesses and their customers.&quot;

Bizzlr offers SMEs an array of vertical applications, including Bizzlr - Food and Restaurants.  Bizzlr - Food and Restaurants&#039; unique dataset enables proprietary collective intelligence algorithms to recommend a restaurant to targeted customers based on their tastes and preferences.  Explains 25-year-old Kristin Lameier, one of Bizzlr&#039;s many early adopters, &quot;I am always looking for new restaurants to explore and share with my friends. I love that Bizzlr makes finding new restaurants and money-saving specials so easy.&quot;    

Businesses can learn more about Bizzlr at <a href="http://www.bizzlr.com" onclick="linkClick( this.href );"  target="_blank">www.bizzlr.com</a>. 
Users can add Bizzlr - Food and Restaurants on MySpace: <a href="http://myspace.bizzlr.com" onclick="linkClick( this.href );"  target="_blank">http://myspace.bizzlr.com</a>. 
On Facebook: <a href="http://facebook.bizzlr.com" onclick="linkClick( this.href );"  target="_blank">http://facebook.bizzlr.com</a>.
And on Hi5: <a href="http://hi5.bizzlr.com" onclick="linkClick( this.href );"  target="_blank">http://hi5.bizzlr.com</a>.

Bizzlr, Inc. is a privately held company headquartered in Atlanta, Georgia. It provides businesses a turn-key solution for connecting with its customers on social networks.  Prior to founding Bizzlr, Mr.Gavranovic founded Interland, one of the largest web hosting companies in the world.  Interland was highly regarded, winning PC Magazine and Windows Magazine Editors Choice awards during his tenure.

Contact: Christa Coffaro
Day: 404-880-1703
Night: 770-658-8443

# # #]]></content:encoded>
                        <itunes:author>Christa Coffaro</itunes:author>
                        <itunes:subtitle>Bizzlr Brings Small Business to 183 Million Users on Social Networks </itunes:subtitle>
                        <itunes:summary><![CDATA[Atlanta, Georgia (PRWEB) May 6, 2008 -- <a href="http://www.bizzlr.com" onclick="linkClick( this.href );"  target="_blank" title="Bizzlr">Bizzlr</a> announced today it has officially launched its service on Facebook, MySpace and Hi5, with additional social networks Bebo, Linkedin, and Ning coming soon.  



Bizzlr is the first to provide SMEs a turn-key solution for engaging customers on <a href="http://bizzlr.com/Why_Social_Networks.php" onclick="linkClick( this.href );"  target="_blank" title="Social Network Stats">social networks</a>. For one low monthly fee, Bizzlr&#039;s patent pending technology puts businesses on all of the major social networks, and eliminates the need to create their own custom applications for social networks. 

There are more than 80,000 social networks on the Open Social platform, making it &quot;nearly impossible for small businesses to build a presence on every network,&quot; said <a href="http://bizzlr.com/About_Bizzlr.php" onclick="linkClick( this.href );"  target="_blank" title="About CEO Ken Gavranovic">Bizzlr CEO Ken Gavranovic</a>.  &quot;Bizzlr&#039;s turn-key solution enables them to outsource their social network presence so they can focus on their core business. Nearly 40% of SMEs don&#039;t have a website, and with Bizzlr they don&#039;t need one.  The application drives customers directly to their phone lines, email addresses or websites.&quot; 

According to Comscore, the top social networks now have 183 million users, including more than 70% of 15-to-34 year olds. &quot;It&#039;s clear that social networks, essentially digital extensions of the real world, are here to stay,&quot; says Gavranovic. &quot;What people want on the networks are applications beyond entertainment. Businesses, particularly SMEs, want users to engage in discussing and promoting their brand.  We believe Bizzlr is the first to successfully merge these desires, and in the process deliver real value to both the businesses and their customers.&quot;

Bizzlr offers SMEs an array of vertical applications, including Bizzlr - Food and Restaurants.  Bizzlr - Food and Restaurants&#039; unique dataset enables proprietary collective intelligence algorithms to recommend a restaurant to targeted customers based on their tastes and preferences.  Explains 25-year-old Kristin Lameier, one of Bizzlr&#039;s many early adopters, &quot;I am always looking for new restaurants to explore and share with my friends. I love that Bizzlr makes finding new restaurants and money-saving specials so easy.&quot;    

Businesses can learn more about Bizzlr at <a href="http://www.bizzlr.com" onclick="linkClick( this.href );"  target="_blank">www.bizzlr.com</a>. 
Users can add Bizzlr - Food and Restaurants on MySpace: <a href="http://myspace.bizzlr.com" onclick="linkClick( this.href );"  target="_blank">http://myspace.bizzlr.com</a>. 
On Facebook: <a href="http://facebook.bizzlr.com" onclick="linkClick( this.href );"  target="_blank">http://facebook.bizzlr.com</a>.
And on Hi5: <a href="http://hi5.bizzlr.com" onclick="linkClick( this.href );"  target="_blank">http://hi5.bizzlr.com</a>.

Bizzlr, Inc. is a privately held company headquartered in Atlanta, Georgia. It provides businesses a turn-key solution for connecting with its customers on social networks.  Prior to founding Bizzlr, Mr.Gavranovic founded Interland, one of the largest web hosting companies in the world.  Interland was highly regarded, winning PC Magazine and Windows Magazine Editors Choice awards during his tenure.

Contact: Christa Coffaro
Day: 404-880-1703
Night: 770-658-8443

# # #]]></itunes:summary>

                        <itunes:category text="Arts" /><itunes:category text="Arts">
        <itunes:category text=" Food" />
          </itunes:category><itunes:category text="Business" /><itunes:category text="Business">
        <itunes:category text=" Management &amp; Marketing" />
          </itunes:category><itunes:category text="Society &amp; Culture" /><itunes:category text="Society &amp; Culture">
        <itunes:category text=" Personal Journals" />
          </itunes:category><itunes:category text="Technology" /><itunes:category text="Technology">
        <itunes:category text=" Tech News" />
          </itunes:category>

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>Boxing Insider Is On Top of Things for De La Hoya Fight</title>
                        <link>http://www.prweb.com/releases/2008/5/prweb902864.htm</link>
                        <comments>http://www.prweb.com/releases/2008/5/prweb902864.htm</comments>
                        <description>Stories, analysis, predictions, odds, history - Boxing Insider has it covered. Oscar De La Hoya, the biggest star in the boxing galaxy, bursts into action again this weekend, and Boxing Insider will once again be right on top of the fight the whole world will be watching.  [PRWeb May 2, 2008]</description>
                        <guid>http://www.prweb.com/releases/2008/5/prweb902864.htm</guid>
                        <pubDate>Wed, 30 Apr 2008 18:06:59 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/902864/Boxing_Insider_Is_On_Top_of_Things_for_De_La_Hoya_Fight.mp3"
                                length="4389922" type="audio/mpeg" />
                        <content:encoded><![CDATA[Atlantic City, NJ (PRWEB) May 2, 2008 -- <a href="http://www.boxinginsider.com/biofiles/oscar-de-la-hoya/" onclick="linkClick( this.href );"  target="_blank" title="Oscar De La Hoya">Oscar De La Hoya</a>, the biggest star in the <a href="http://www.boxinginsider.com" onclick="linkClick( this.href );"  target="_blank" title="boxing">boxing</a> galaxy, bursts into action again this weekend, and Boxing Insider (<a href="http://www.boxinginsider.com" onclick="linkClick( this.href );"  target="_blank">http://www.boxinginsider.com</a>) will once again be right on top of the fight the whole world will be watching. 
 
De La Hoya (38-5, 30 KO&#039;s), the Olympic gold medalist who has won titles in six different weight divisions in his illustrious career, fights in the welterweight division on Saturday (May 3) against former world champion Steve Forbes (33-5, 9 KO&#039;s), who may be best-known for his appearance on the reality TV show &quot;The Contender.&quot; If Oscar wins, he&#039;ll be targeted for a rematch with <a href="http://www.boxinginsider.com/biofiles/floyd-mayweather-jr/" onclick="linkClick( this.href );"  target="_blank" title="Floyd Mayweather">Floyd Mayweather</a> in September, and Boxing Insider is already ramping up its coverage for the biggest prizefight of the year.
 
This week, count on Boxing Insider to once again have opinions on the De La Hoya-Forbes fight from noted personalities throughout the boxing industry; analysis and predictions from Charles Jay, Scoop Malinowski and the rest of the Boxing Insider crew, biofiles, feature stories and columns, the statistical data bank on both fighters, and a special perspective on De La Hoya&#039;s place among boxing&#039;s greats.
 
Fans can come to Boxing Insider to relive some of the great moments in the game&#039;s history, and to follow these events as history is being made. Ringside enthusiasts who want to know what&#039;s happening, what is going to happen, and what it all means, now have an authoritative place to go. It&#039;s everything you&#039;d expect from boxing&#039;s #1 source for all that is related to the world&#039;s greatest sport.
 
BoxingInsider.com, originally launched in 1997, is part of the Boxing Insider Network, designed to bring visitors a fresh, new perspective on the fight world. Other network sites include MMAMemories.com, MMAOnline.com, WrestlingDotCom.com, Cheapboxing.com as well as ImpulseTickets.com, eBookies.com, LetsGetCredit.com, &#38; LawProfessor.com.
 
For more information, readers can log on to <a href="http://www.boxinginsider.com" onclick="linkClick( this.href );"  target="_blank">www.boxinginsider.com</a>.

Contact:
Boxing Insider, LLC
Larry Goldberg, 609-992-8542
Larry(at)boxinginsider(dot)com

###]]></content:encoded>
                        <itunes:author>Larry Goldberg</itunes:author>
                        <itunes:subtitle>Boxing Insider Is On Top of Things for De La Hoya Fight</itunes:subtitle>
                        <itunes:summary><![CDATA[Atlantic City, NJ (PRWEB) May 2, 2008 -- <a href="http://www.boxinginsider.com/biofiles/oscar-de-la-hoya/" onclick="linkClick( this.href );"  target="_blank" title="Oscar De La Hoya">Oscar De La Hoya</a>, the biggest star in the <a href="http://www.boxinginsider.com" onclick="linkClick( this.href );"  target="_blank" title="boxing">boxing</a> galaxy, bursts into action again this weekend, and Boxing Insider (<a href="http://www.boxinginsider.com" onclick="linkClick( this.href );"  target="_blank">http://www.boxinginsider.com</a>) will once again be right on top of the fight the whole world will be watching. 
 
De La Hoya (38-5, 30 KO&#039;s), the Olympic gold medalist who has won titles in six different weight divisions in his illustrious career, fights in the welterweight division on Saturday (May 3) against former world champion Steve Forbes (33-5, 9 KO&#039;s), who may be best-known for his appearance on the reality TV show &quot;The Contender.&quot; If Oscar wins, he&#039;ll be targeted for a rematch with <a href="http://www.boxinginsider.com/biofiles/floyd-mayweather-jr/" onclick="linkClick( this.href );"  target="_blank" title="Floyd Mayweather">Floyd Mayweather</a> in September, and Boxing Insider is already ramping up its coverage for the biggest prizefight of the year.
 
This week, count on Boxing Insider to once again have opinions on the De La Hoya-Forbes fight from noted personalities throughout the boxing industry; analysis and predictions from Charles Jay, Scoop Malinowski and the rest of the Boxing Insider crew, biofiles, feature stories and columns, the statistical data bank on both fighters, and a special perspective on De La Hoya&#039;s place among boxing&#039;s greats.
 
Fans can come to Boxing Insider to relive some of the great moments in the game&#039;s history, and to follow these events as history is being made. Ringside enthusiasts who want to know what&#039;s happening, what is going to happen, and what it all means, now have an authoritative place to go. It&#039;s everything you&#039;d expect from boxing&#039;s #1 source for all that is related to the world&#039;s greatest sport.
 
BoxingInsider.com, originally launched in 1997, is part of the Boxing Insider Network, designed to bring visitors a fresh, new perspective on the fight world. Other network sites include MMAMemories.com, MMAOnline.com, WrestlingDotCom.com, Cheapboxing.com as well as ImpulseTickets.com, eBookies.com, LetsGetCredit.com, &#38; LawProfessor.com.
 
For more information, readers can log on to <a href="http://www.boxinginsider.com" onclick="linkClick( this.href );"  target="_blank">www.boxinginsider.com</a>.

Contact:
Boxing Insider, LLC
Larry Goldberg, 609-992-8542
Larry(at)boxinginsider(dot)com

###]]></itunes:summary>

                        <itunes:category text="Business" /><itunes:category text="Games &amp; Hobbies" /><itunes:category text="News &amp; Politics" /><itunes:category text="Sports &amp; Recreation" /><itunes:category text="Technology" /><itunes:category text="Technology">
        <itunes:category text=" Tech News" />
          </itunes:category>

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>BASF Study Shows Building with SIPs Reduces Framing Construction Labor by 55 Percent</title>
                        <link>http://www.prweb.com/releases/2008/4/prweb884114.htm</link>
                        <comments>http://www.prweb.com/releases/2008/4/prweb884114.htm</comments>
                        <description>A new BASF study conducted by the RS Means unit of Reed Construction Data shows that residential builders can reduce their framing labor needs by as much as 55 percent by using structural insulated panels (SIPs) instead of conventional &quot;stick-building&quot; methods. [PRWeb Apr 24, 2008]</description>
                        <guid>http://www.prweb.com/releases/2008/4/prweb884114.htm</guid>
                        <pubDate>Wed, 30 Apr 2008 07:45:03 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/884114/BASF_Study_Shows_Building_with_SIPs_Reduces_Framing_Construction_Labor_by_Percent.mp3"
                                length="8313364" type="audio/mpeg" />
                        <content:encoded><![CDATA[Florham Park, NJ (PRWEB) April 24, 2008 -- A new BASF study conducted by the RS Means unit of Reed Construction Data shows that residential builders can reduce their framing labor needs by as much as 55 percent by using structural insulated panels (SIPs) instead of conventional &quot;stick-building&quot; methods. 

The study was conducted on a two-story, three bedroom, Cape style home in Tilton, New Hampshire.  Engineers from RS Means observed the construction of the home and compared the workers&#039; productivity with a benchmark home built using 2x6 construction and fiberglass batt insulation. The SIP installation crew spent 130 fewer hours framing the exterior walls and roof of the home by eliminating many time-consuming steps from the construction
process. 

Used for walls, roofs, floors, and foundations, a structural insulated panel sandwiches a rigid foam insulating core between two structural skins usually made of wood.  The seamless, closed-cell rigid foam core reduces air leakage and thermal bridging through the panels by providing a continuous span of insulation.  In a large, single component, SIPs perform structural, insulating, and air sealing functions, and install quickly saving builders time and money. 

The Tilton home used energy-efficient SIPs for all exterior walls, the roof, and two window dormers.  Complex and hard to insulate dormers are easily pre-assembled using SIPs and hoisted into place with a crane.  Installation of the SIPs dormers was found to be 25 percent faster than the benchmark home.

By using precut channels, or &quot;chases&quot; in the foam core of the panels, electricians were able to wire the Tilton home with 11 percent fewer hours than its 2x6-framed counterpart, according to the study. 

Building with SIPs also reduces waste since they arrive at the jobsite prefabricated and require less measuring, cutting and framing.  The study noted a 93 percent material utilization rate that sharply reduces the cost of jobsite debris disposal. 

SIPs create a well-insulated and airtight building envelope, and SIP-built homes repeatedly demonstrate annual energy savings of 50-60 percent when combined with other energy saving techniques. For example, SIP test homes monitored by the Department of Energy&#039;s Oak Ridge National Laboratory (ORNL) show heating and cooling costs as low as 32 cents per day.  Airtight construction also provides better indoor air quality for occupants.

Due to the airtight qualities of SIP construction, the EPA waived its blower door test requirements for any SIP homes qualifying for the Energy Star program, thereby reducing the cost of an Energy Star home inspection.  Coupled with federal and state tax incentives available for energy-efficient home construction, SIPs offer builders another money saving option.

&quot;It is impossible to ignore the cost effectiveness of structural insulated panels in light of the Time and Motion study,&quot; said Bill Wachtler, SIPA executive director.  &quot;The time, material and labor savings during construction and long term energy savings during operation are outstanding benefits available to anyone building with SIPs.&quot;

BASF, who commissioned the study, supplies polyurethane and expandable polystyrene insulation, formaldehyde-free binders for oriented strand board skins and low-VOC adhesives and sealants and adhesives used in the manufacture of SIPs. 

&quot;By demonstrating the time and labor savings possible using SIPs, we hope to encourage the construction of more durable, energy-efficient housing,&quot; said Jack Armstrong, leader BASF Construction Initiative. &quot;We believe that this type of building will create less of an... To read the press release in full goto http://www.prweb.com/releases/2008/4/prweb884114.htm]]></content:encoded>
                        <itunes:author>MARY MACLEOD</itunes:author>
                        <itunes:subtitle>BASF Study Shows Building with SIPs Reduces Framing Construction Labor by 55 Percent</itunes:subtitle>
                        <itunes:summary><![CDATA[Florham Park, NJ (PRWEB) April 24, 2008 -- A new BASF study conducted by the RS Means unit of Reed Construction Data shows that residential builders can reduce their framing labor needs by as much as 55 percent by using structural insulated panels (SIPs) instead of conventional &quot;stick-building&quot; methods. 

The study was conducted on a two-story, three bedroom, Cape style home in Tilton, New Hampshire.  Engineers from RS Means observed the construction of the home and compared the workers&#039; productivity with a benchmark home built using 2x6 construction and fiberglass batt insulation. The SIP installation crew spent 130 fewer hours framing the exterior walls and roof of the home by eliminating many time-consuming steps from the construction
process. 

Used for walls, roofs, floors, and foundations, a structural insulated panel sandwiches a rigid foam insulating core between two structural skins usually made of wood.  The seamless, closed-cell rigid foam core reduces air leakage and thermal bridging through the panels by providing a continuous span of insulation.  In a large, single component, SIPs perform structural, insulating, and air sealing functions, and install quickly saving builders time and money. 

The Tilton home used energy-efficient SIPs for all exterior walls, the roof, and two window dormers.  Complex and hard to insulate dormers are easily pre-assembled using SIPs and hoisted into place with a crane.  Installation of the SIPs dormers was found to be 25 percent faster than the benchmark home.

By using precut channels, or &quot;chases&quot; in the foam core of the panels, electricians were able to wire the Tilton home with 11 percent fewer hours than its 2x6-framed counterpart, according to the study. 

Building with SIPs also reduces waste since they arrive at the jobsite prefabricated and require less measuring, cutting and framing.  The study noted a 93 percent material utilization rate that sharply reduces the cost of jobsite debris disposal. 

SIPs create a well-insulated and airtight building envelope, and SIP-built homes repeatedly demonstrate annual energy savings of 50-60 percent when combined with other energy saving techniques. For example, SIP test homes monitored by the Department of Energy&#039;s Oak Ridge National Laboratory (ORNL) show heating and cooling costs as low as 32 cents per day.  Airtight construction also provides better indoor air quality for occupants.

Due to the airtight qualities of SIP construction, the EPA waived its blower door test requirements for any SIP homes qualifying for the Energy Star program, thereby reducing the cost of an Energy Star home inspection.  Coupled with federal and state tax incentives available for energy-efficient home construction, SIPs offer builders another money saving option.

&quot;It is impossible to ignore the cost effectiveness of structural insulated panels in light of the Time and Motion study,&quot; said Bill Wachtler, SIPA executive director.  &quot;The time, material and labor savings during construction and long term energy savings during operation are outstanding benefits available to anyone building with SIPs.&quot;

BASF, who commissioned the study, supplies polyurethane and expandable polystyrene insulation, formaldehyde-free binders for oriented strand board skins and low-VOC adhesives and sealants and adhesives used in the manufacture of SIPs. 

&quot;By demonstrating the time and labor savings possible using SIPs, we hope to encourage the construction of more durable, energy-efficient housing,&quot; said Jack Armstrong, leader BASF Construction Initiative. &quot;We believe that this type of building will create less of an... To read the press release in full goto http://www.prweb.com/releases/2008/4/prweb884114.htm]]></itunes:summary>

                        <itunes:category text="News &amp; Politics" />

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>With New Studies Linking Lead Exposure to Increased Alzheimer&#039;s Risk - and Indoor Air Pollution to Cardiovascular Disease - Only the New Paralda is the Lead-Free Choice for Home</title>
                        <link>http://www.prweb.com/releases/2008/4/prweb869884.htm</link>
                        <comments>http://www.prweb.com/releases/2008/4/prweb869884.htm</comments>
                        <description>Toxins in the home may be more harmful than previously thought, according to the conclusions of two recent scientific studies. In an effort to reduce lead exposure in the home and combat indoor air pollution, Alen Corporation is launching nationwide this July the first and only lead-free portable home air purifier ever available for purchase in the U.S. marketplace called &quot;Paralda&quot;. [PRWeb Apr 30, 2008]</description>
                        <guid>http://www.prweb.com/releases/2008/4/prweb869884.htm</guid>
                        <pubDate>Tue, 29 Apr 2008 11:33:09 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/869884/With_New_Studies_Linking_Lead_Exposure_to_Increased_Alzheimer_s_Risk_and_Indoor_Air_Pollution_to_Cardiovascular_Disease_Only_the_New_Paralda_is_the_Lead_Free_Choice_for_Home.mp3"
                                length="4559941" type="audio/mpeg" />
                        <content:encoded><![CDATA[Austin, Texas (PRWEB) April 30, 2008 -- Toxins in the home may be more harmful than previously thought, according to the conclusions of two recent scientific studies. The results of a National Institutes of Health-funded 23-year study published recently in The Journal of Neuroscience reported a link between early-in-life lead exposure and accumulation of Alzheimer&#039;s-type plaque in the brain later in life. In a separate study, published in the American Journal of Respiratory and Critical Care Medicine, scientists discovered that particles found in indoor air can be inhaled and enter the bloodstream affecting blood vessel performance and possibly increasing the risk of cardiovascular disease in the elderly. In an effort to reduce lead exposure in the home and combat indoor air pollution, Alen Corporation is launching nationwide this July the first and only lead-free portable home air purifier ever available for purchase in the U.S. marketplace called &quot;Paralda&quot;.



&quot;The findings of these two recently released scientific studies illuminate the fact that the air in American homes needs to be vastly improved without using a consumer electronic device containing lead,&quot; said Peter Mann, CEO of Alen Corporation. &quot;Paralda will be the first and only air purifier in America available for consumer purchase that is completely lead-free. Alen Corporation has spent years on its development and the result is a compact, modern design featuring the most advanced HEPA filtration system, a UV lamp set to last 3 to 5 years, and ionizer - all while being Energy Star qualified and ozone-safe,&quot; concluded Mann.

Paralda has a 24-hour programmable timer, weighs 17 lbs., measures 8&quot;W x 11&quot;D x 28&quot;H, with a low power consumption of 55 watts. It features a translucent outer core with two color choices for the inner core - bamboo green or white. It will be available July 2008 and the retail price is $499 U.S.

Visit <a href="http://www.alencorp.com" onclick="linkClick( this.href );"  target="_blank">www.alencorp.com</a> for more information. Wholesale inquiries are welcome - contact Jason Welsh at 727-230-0684.

About Alen Corporation
Privately held, Texas-based Alen Corporation is a leading manufacturer of innovative indoor air quality products including HEPA air purifiers, portable air conditioners, dehumidifiers, and odor sprays. 

Media Contact: For more information or digital images - RPR Public Relations, Inc. - 786-290-6413

###]]></content:encoded>
                        <itunes:author>RIA ROMANO</itunes:author>
                        <itunes:subtitle>With New Studies Linking Lead Exposure to Increased Alzheimer&#039;s Risk - and Indoor Air Pollution to Cardiovascular Disease - Only the New Paralda is the Lead-Free Choice for Home</itunes:subtitle>
                        <itunes:summary><![CDATA[Austin, Texas (PRWEB) April 30, 2008 -- Toxins in the home may be more harmful than previously thought, according to the conclusions of two recent scientific studies. The results of a National Institutes of Health-funded 23-year study published recently in The Journal of Neuroscience reported a link between early-in-life lead exposure and accumulation of Alzheimer&#039;s-type plaque in the brain later in life. In a separate study, published in the American Journal of Respiratory and Critical Care Medicine, scientists discovered that particles found in indoor air can be inhaled and enter the bloodstream affecting blood vessel performance and possibly increasing the risk of cardiovascular disease in the elderly. In an effort to reduce lead exposure in the home and combat indoor air pollution, Alen Corporation is launching nationwide this July the first and only lead-free portable home air purifier ever available for purchase in the U.S. marketplace called &quot;Paralda&quot;.



&quot;The findings of these two recently released scientific studies illuminate the fact that the air in American homes needs to be vastly improved without using a consumer electronic device containing lead,&quot; said Peter Mann, CEO of Alen Corporation. &quot;Paralda will be the first and only air purifier in America available for consumer purchase that is completely lead-free. Alen Corporation has spent years on its development and the result is a compact, modern design featuring the most advanced HEPA filtration system, a UV lamp set to last 3 to 5 years, and ionizer - all while being Energy Star qualified and ozone-safe,&quot; concluded Mann.

Paralda has a 24-hour programmable timer, weighs 17 lbs., measures 8&quot;W x 11&quot;D x 28&quot;H, with a low power consumption of 55 watts. It features a translucent outer core with two color choices for the inner core - bamboo green or white. It will be available July 2008 and the retail price is $499 U.S.

Visit <a href="http://www.alencorp.com" onclick="linkClick( this.href );"  target="_blank">www.alencorp.com</a> for more information. Wholesale inquiries are welcome - contact Jason Welsh at 727-230-0684.

About Alen Corporation
Privately held, Texas-based Alen Corporation is a leading manufacturer of innovative indoor air quality products including HEPA air purifiers, portable air conditioners, dehumidifiers, and odor sprays. 

Media Contact: For more information or digital images - RPR Public Relations, Inc. - 786-290-6413

###]]></itunes:summary>

                        <itunes:category text="Business" /><itunes:category text="Health" /><itunes:category text="Health">
        <itunes:category text=" Fitness &amp; Nutrition" />
          </itunes:category><itunes:category text="Kids &amp; Family" /><itunes:category text="Society &amp; Culture" />

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
<item>
                        <title>School&#039;s Out, Summer Vacation is Here and Blossom4Girls is Throwing a Slumber Party </title>
                        <link>http://www.prweb.com/releases/blossom4girls/schoolsout/prweb884294.htm</link>
                        <comments>http://www.prweb.com/releases/blossom4girls/schoolsout/prweb884294.htm</comments>
                        <description>One lucky winner will win a slumber party to celebrate the end of the school year and the start of summer vacation. [PRWeb May 1, 2008]</description>
                        <guid>http://www.prweb.com/releases/blossom4girls/schoolsout/prweb884294.htm</guid>
                        <pubDate>Tue, 29 Apr 2008 07:35:15 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/884294/School_s_Out_Summer_Vacation_is_Here_and_Blossom_Girls_is_Throwing_a_Slumber_Party_.mp3"
                                length="3326941" type="audio/mpeg" />
                        <content:encoded><![CDATA[Pickerington, OH (PRWEB) May 1, 2008 -- Blossom4Girls, a new brand for girls that features healthy skin care products, is hosting a contest for tweens. To celebrate the beginning of summer vacation and school letting out, Blossom will be throwing a <a href="http://www.blossom4girls.com/FunStuff/" onclick="linkClick( this.href );"  target="_blank" title="slumber party">slumber party</a> for one lucky winner and her friends.



The theme of Blossom and the summer vacation <a href="http://www.blossom4girls.com/FunStuff/Contest/" onclick="linkClick( this.href );"  target="_blank" title="School&#039;s Out Contest">School&#039;s Out Contest</a> is using healthy skin care products and promoting self-esteem and community involvement for tweens. Blossom believes in providing positive role models for girls and offering self-care products that are safe to use. 

&quot;Now that school is out, we wanted to use <a href="http://www.blossom4girls.com/BeautyCorner/" onclick="linkClick( this.href );"  target="_blank" title="summer vacation">summer vacation</a> to spread the word about health skin care products and self-esteem. We also wanted to give away a Blossom slumber party kit so that one lucky winner and her friends can pamper themselves right,&quot; says Brandi Wallace, founder of Blossom.

Blossom was founded by Chris and Brandi Wallace who have six children, five of which are girls. The Wallaces wanted to help promote a healthy, community-minded and positive lifestyle for girls.

&quot;When my girls were still very young, I began to research the effects of sun damage on young skin. The goal of the creation of this <a href="http://www.blossom4girls.com" onclick="linkClick( this.href );"  target="_blank" title="skin care">skin care</a> product line was to provide young girls and their mothers with the information they needed to properly care for themselves. We also wanted to inspire them to be happy with who they are by enhancing the natural beauty they were born with,&quot; says Brandi.

The Blossom self-care line of products is named after the four oldest Wallace daughters - Bailey, Bexley, Brooklyn and Berry. The Wallaces had four daughters when the company was started and recently had another baby girl whose name is Blossom. The Blossom girls are sisters and best friends and they know that being bold, smart and strong is the key to looking and feeling good. 

&quot;At Blossom we feel that girls should not &#039;make up&#039; their face, but should care for their face. By using only natural, pure and gentle ingredients, Blossom is formulated to work with the delicate needs of blooming skin. With four unique collections, for skin, hair, bath and body, every product is personalized to work with a variety of complexions,&quot; explains Brandi.

The Blossom website has lots of great facts for summer vacation safety; that is especially important when school is out. There are also fun online games, wallpaper downloads and buddy icons available for free. Girls can throw a Blossom party of their own, create invites and make a party planner. 

To learn more about Blossom and the School&#039;s Out Con